2.9 Interview with Professor Bernd H. Schmitt (Columbia Business School)

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Skills You'll Learn

Corporate Branding, Brand Marketing, Brand Management, Brand Identity

Reviews

4.9 (7,081 ratings)

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SS

Apr 19, 2020

Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!

PG

Apr 13, 2020

well researched and well compiled topics.

I would like to suggest some case studies of other continents too, as its a course with global audience.

Thank you Nader and the team for your efforts.

From the lesson

Brand Design & Delivery

Taught By

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    Nader Tavassoli

    Professor of Marketing

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