por DO
•Feb 04, 2019
Very interesting approach to brand management, i liked the reflection assignments at the end of each module. thumbs up! i would like to attend the London Business School physically one day.
por XH
•Feb 11, 2019
Very interesting. This Module helps me understand the meaning of Brand and brand behaviour and how to align these two concepts with the business to better deliver on the brand promise.
76 revisiones
por Prashant
•Feb 18, 2019
This course is need for any marketing student
por Kanyanat Vimonchandra
•Feb 13, 2019
This course has a lot more to learn and practice, if you really want to understand Brand management
por Jérôme Cinq-Mars
•Feb 11, 2019
Worth it !
por Xavier Hounnou
•Feb 11, 2019
Very interesting. This Module helps me understand the meaning of Brand and brand behaviour and how to align these two concepts with the business to better deliver on the brand promise.
por Ankita Kishor Chandak
•Feb 11, 2019
Brilliant course! Loved the way the concepts were introduced and their real world application explained via current business studies. Thoroughly enjoyed the interviews with various business men and women. If I were to do an MBA abroad, LBS would be very high on my list, especially due to Prof Nadar. Awesome!
por oleg kalashnikov
•Feb 10, 2019
Very interesting and exiting. It forces shifting your mind and to glance on the branding process from another side
por Rishabh Sethi
•Feb 07, 2019
It was awesome, i wish it included some Analytics part also.
por DADA OMOLARA
•Feb 04, 2019
Very interesting approach to brand management, i liked the reflection assignments at the end of each module. thumbs up! i would like to attend the London Business School physically one day.
por Jacqueline Chiang
•Jan 30, 2019
For marketing people, this is a great course to change your mindset!
por Saurov Adhikari
•Jan 29, 2019
This course is very effective and up to dated. I have learned a lot from this course. The relationship among Business, Brand & Behavior has been wonderfully crafted in this course. finally I would like to thanks to the course instructor for his friendly & easily understood lectures.