Acerca de este Curso
4.4
277 ratings
60 reviews
This course aims to improve your Business English language skills by developing your vocabulary and reading skills and your understanding of tone, style and knowledge of communication methods. We'll also cover how these language skills can enhance audience analysis, business case analysis and basic business communication strategies. Skills learned in this course will often be referred to and needed to complete the speaking, writing and cross-cultural communications courses of this Specialization. After completing this course, you will be able to: - describe things and events in the context of Business English - make requests in the context of Business English - support arguments in the context of Business English - use appropriate tone and style according to the context of Business English - conduct an audience analysis - match audience with the purpose and medium of communication - analyse and summarise business data...
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Cursos 100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Calendar

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Clock

Sugerido: 6 weeks, 3 - 5 hours per week

Aprox. 25 horas para completar
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English

Subtítulos: English

Habilidades que obtendrás

GrammarBusiness CommunicationCommunicationWriting
Globe

Cursos 100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Calendar

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Clock

Sugerido: 6 weeks, 3 - 5 hours per week

Aprox. 25 horas para completar
Comment Dots

English

Subtítulos: English

Programa - Qué aprenderás en este curso

1

Sección
Clock
1 hora para completar

Welcome module

Welcome to Week 1! This week, we will cover Module 1 where we introduce you to the objectives and structure of this Specialization and course....
Reading
3 videos (Total: 8 min), 4 readings
Video3 videos
Introduction to our Specialization3m
How this course is organized3m
Reading4 lecturas
Objectives and outcomes10m
Learning how to learn10m
Learning vocabulary10m
The HKUST English Grammar Guide10m

2

Sección
Clock
5 horas para completar

Communication basics

Welcome to Week 2! This week we will cover Module 2 where we introduce you to basic communication and language skills you will use in general business situations. You will also be introduced to vocabulary and language skills common to business communications....
Reading
7 videos (Total: 45 min), 7 readings, 4 quizzes
Video7 videos
Communication channels8m
Verbal & non-verbal communication8m
Describing things and events9m
Giving explanations4m
Role play: explanations2m
Challenging grammar: modals3m
Reading7 lecturas
Objectives and outcomes10m
The Mehrabian Myth10m
Objectives and outcomes10m
Vocabulary list10m
Peer review practice: sample text10m
More on modals10m
What if? Using modals in conditional statements10m
Quiz3 ejercicios de práctica
Vocabulary quiz10m
Peer review practice10m
Module 230m

3

Sección
Clock
7 horas para completar

Genres and styles

Welcome to Week 3! This week we will cover Module 3 where we will introduce you to common styles of English you will use for different spoken and written situations in general business situations. You will also be introduced to vocabulary and language skills common to business communications....
Reading
7 videos (Total: 44 min), 6 readings, 5 quizzes
Video7 videos
Understanding genres7m
Introduction to tone and style7m
Formal and informal communication7m
Comparing and contrasting8m
Role play: comparing and contrasting2m
Challenging grammar: concern3m
Reading6 lecturas
Objectives and outcomes10m
Directness of communication10m
Objectives and outcomes10m
Vocabulary list10m
Are you concerned?10m
Peer review practice: sample text10m
Quiz3 ejercicios de práctica
Vocabulary practice10m
Peer review practice6m
Module 330m

4

Sección
Clock
4 horas para completar

Audience and purpose

Welcome to Week 4! This week we will cover Module 4 where we will introduce you to ways of identifying the purpose and audience for spoken and written documents in general business situations and how this can affect language use. You will also be introduced to vocabulary and language skills common to business communications....
Reading
7 videos (Total: 35 min), 5 readings, 4 quizzes
Video7 videos
Conducting an audience analysis4m
Defining purpose for spoken and written communication4m
Matching purpose, audience, medium, tone & style7m
Making polite requests6m
Role play: making requests2m
Challenging grammar: relative clauses3m
Reading5 lecturas
Objectives and outcomes10m
Peer review practice: sample pitch and text10m
Objectives and outcomes10m
Vocabulary list10m
More on relative clauses10m
Quiz3 ejercicios de práctica
Peer-review practice6m
Vocabulary practice10m
Module 430m
4.4
Direction Signs

33%

comenzó una nueva carrera después de completar estos cursos
Briefcase

83%

consiguió un beneficio tangible en su carrera profesional gracias a este curso

Principales revisiones

por HSApr 27th 2017

Thank you very much. It was very useful course and lecturers provided very insightful information. I look forward to participate at your next course. All the best.

por NNJul 30th 2016

I recommend this course. It has been a great experience learning the basics of Business English.\n\nVery well paced, amazing context.

Instructores

Kin Tang

Instructor
Center for Language Education

Delian Gaskell

Instructor
Center for Language Education

Sean McMinn

Senior Insructor
Center for Language Education

Acerca de The Hong Kong University of Science and Technology

HKUST - A dynamic, international research university, in relentless pursuit of excellence, leading the advance of science and technology, and educating the new generation of front-runners for Asia and the world....

Acerca del programa especializado Inglés empresarial para personas no nativas

This Specialization will introduce non-native speakers of English to methods for developing English language and communication skills for the workplace, doing business, cross-cultural understanding, and business case study analysis. You'll apply these skills in the final Capstone Project by analysing a current business case study and providing recommendations to a target audience in both presentation and written formats....
Inglés empresarial para personas no nativas

Preguntas Frecuentes

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

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