An ambitious vision for the future of your organisation isn’t enough – how do you communicate this vision to get your colleagues on board? The ability to effectively communicate and persuade others is a key leadership skill. Traditional and common-sense models of communication and persuasion often fail to capture the complex nature of ‘influencing’. Via structured learning activities (video lectures, quizzes, discussion prompts and written assessments) this course will develop your capacity to communicate appropriately in different situational and cultural contexts, making you a highly influential leader.
Este curso forma parte de Programa especializado: Influencing: Storytelling, Change Management and Governance
Acerca de este Curso
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosQué aprenderás
Critically evaluate a range of theories to decode the components of persuasive communications
Apply a range of different strategies to a variety of contexts to build rapport, overcome resistance, and find acceptance
Develop skills to interpret the motivation of the audience and influence the way they think and feel to support your ideas
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosOfrecido por
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Programa - Qué aprenderás en este curso
The necessary art of persuasion: Understanding what matters to your audience
Telling your story: Developing a dramatic narrative
Connecting with people: Developing authenticity and building rapport
Talk the talk: Creating impressions and guiding influential conversations
Reseñas
- 5 stars84,95 %
- 4 stars13,16 %
- 3 stars1,48 %
- 2 stars0,25 %
- 1 star0,12 %
Principales reseñas sobre STORYTELLING AND INFLUENCING: COMMUNICATE WITH IMPACT
Excellent training!! it helps a lot to understand how to structure a message and connect with an audience I need a lot of practice but now I have a solid base to start developing a story.
This course covered what is needed to make a great presentation, tell a compelling interesting story and also covered a good review of the sales skills everyone needs and much more.
I loved this course! It was engaging, entertaining and educational. The instructors were great and the videos and external resources showed real-life application that I found extremely useful.
By far this has been the most engaging courses I have ever attended, the videos were stimulating and the content offered a wide variety of sources for continual learning. Too bad it was so short!
Acerca de Programa especializado: Influencing: Storytelling, Change Management and Governance

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