Chevron Left
Volver a Digital Marketing Capstone

Opiniones y comentarios de aprendices correspondientes a Digital Marketing Capstone por parte de Universidad de Illinois en Urbana-Champaign

442 calificaciones
126 reseña

Acerca del Curso

The Capstone is the culminating project in the Digital Marketing Specialization. The corporate partner for the specialization is W.W. Grainger( . They are the largest supplier of Maintenance, Repair and Operations (MRO) products. Millions of businesses and institutions worldwide rely on Grainger for pumps, motors, hand tools, janitorial supplies, fasteners and much more. In 2017, they had sales of US Dollar 10.4 Billion, and about 60% of orders originated online. You will be working on a problem specified by the Digital Marketing team at Grainger, to develop a channel strategy to increase sales of Bosch power tools on You will have the opportunity to combine the tools and techniques obtained through all the courses in this specialization and apply them to a real business problem. The Capstone project will be 6 weeks long. You must take the Capstone project class after taking all the other courses in this Specialization. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Principales reseñas


Aug 15, 2020

The capstone is interesting, challenging, and give space for finding practical solutions to a real-life scenario. Great way to try implementing all the theoretical knowledge learned in other courses.


Oct 19, 2016

My very first specialization. It wasn't that easy. But I'm sure worth it. Thank you, Coursera. Thank you, teachers! Hope that knowledge (and certificate, as well) will help me to enhance my career.

Filtrar por:

51 - 75 de 120 revisiones para Digital Marketing Capstone


Aug 24, 2020

One of the most interesting and challenging Capstone I've ever had. Good luck for everyone!!!

por Andile N

May 12, 2020

Excellent! Thank you for all the guidance and instruction. Thoroughly enjoyed the course.

por Sunita P

Dec 13, 2016

Great course to understand Digital Marketing concepts and apply in real case scenarios.

por Jacques P P

Apr 06, 2017

Great way to learn how to prepare a digital marketing plan in a step by step basis.

por Juliana P

Nov 08, 2018

Excellent course to guide you through the Final Project of the Specialization.

por Maria P M A

Sep 02, 2020

Really important theorical concepts. Capstone is key to but them on practice

por Susana R R

Feb 08, 2016

I will highly recommend this Specialization. I have learned a lot. Thanks

por William J B

Sep 01, 2016

Not easy, but worth it, especially if Digital Marketing is your career.

por Efrén A M

Jun 04, 2018

Amazing course. Eric is a great teacher. Looking forward the capstone.

por SreePriyaRamesh S

Jun 22, 2020

Great Course to learn and put your learnings to practice. Thank you.

por Mohit A

Oct 10, 2020

Very very very very very helpful course to understand the market.

por Dr A R U

Jun 19, 2020

It was an exceptional experience. Thoroughly enjoyed the course.

por Vladimir V

Sep 07, 2019

It was an excellent experience and a very good teacher Thanks


Aug 24, 2020

This course is excellent. I really liked it when doing.

por Claudio D S F

Jul 03, 2017

I really like this course, I plan to work in this area.

por Andrés P B

Nov 17, 2018

Great experience to apply and reinforce your learning!

por Tanya

Jun 25, 2017

Good application of Theoretical modules taught earlier

por Naman A

Apr 09, 2017

Really great experience and a must for every learner!

por Aya M A E

Jun 26, 2019

what a useful,amazing and full of information course

por Amir M M L

Apr 08, 2020

Great Value , So challenging project to work on

por Jacob F

Jan 03, 2017

Great specialization and wonderful instructors!

por Frimpong M K

Feb 07, 2016

Great course with excellent content

por Cristóbal O E

Jul 15, 2017

Best Course Online for Business!

por Jaime C B

Oct 10, 2020

Great Specialization!

por abo a m a m h m s

Jun 26, 2019

very imprtant program