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Learner Reviews & Feedback for Digital Strategy and Business Opportunity by Digital Marketing Institute

4.6
stars
269 ratings

About the Course

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Digital and mobile technology coupled with the explosive adoption of social media globally has fundamentally disrupted consumer expectations, and how businesses must operate to support their customers. If you want to understand the forces driving and transforming businesses today and how cutting-edge digital strategies can help businesses grow and thrive in this dynamic environment, this course will help you do so. You will learn the core principles of digital marketing before diving deeper into the basics of digital strategy, audience and competitive research, and how to connect with the customer. After completing this course, you will be able to: - • Understand how digital and social media have disrupted the way businesses sell to consumers • Use digital research and social listening to gain insights into your audience, competitors, and industry • Recognize the core components of an effective digital marketing strategy • Recognize how marketers use the Buyer’s Journey model to influence purchase decisions over digital platforms using digital content and tools • Use the principles of content marketing to create effective content that engages an audience This course also explains how to choose the right content for your customers – and how to develop a creative strategy to deliver on key business goals. This is the first course in the Digital Marketing Institute’s Digital Strategy specialization. On completion of all courses in your Specialization, you will also be awarded a Digital Marketing Institute Certified Digital Marketing Associate certification, along with three months of free Power Membership, allowing you to boost your career and unlock your next opportunity. 92% of DMI members have said their courses have had a positive impact on their careers, while 88% are now working at senior or manager level....

Top reviews

FK

Apr 11, 2022

This course helped me understand the true methods needed to set a Digital Marketing Strategy in a very practical way. This course made me love Digital Marketing even more. Thanks to DMI.

SK

Feb 3, 2022

A comprehensive course that gives a good over-view and understanding of the Digital Strategy. Got an opportunity to learn many new concepts and ideas in depth. Highly recommended.

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26 - 50 of 66 Reviews for Digital Strategy and Business Opportunity

By Nguyễn P A

Mar 17, 2024

I have had a great experience with this Course!!

By N S

Jan 17, 2023

Very Nice..Good learning and thought provoking..

By Luis L U

Sep 4, 2023

Excellent course for a new learning experience.

By Holly M

Apr 20, 2022

Outstanding. Exactly what I was looking for...

By federico D S

Feb 5, 2022

I found it very well structured and clear

By Mariam D A

Nov 23, 2021

thorough and well structured course

By Manal A

Nov 29, 2023

جداً رائعة واستفدت الكثير منها.

By Zaryab N

Jul 28, 2021

Great course! Well structured!

By Hari K

May 7, 2022

Very nicely structured ....

By Bahraa H

Jun 5, 2022

It was uesful, Thank you!

By Sophie L

Mar 25, 2024

Great learning experience

By Tri N

Jul 14, 2022

it`s good to learn here

By Fateme R

Nov 18, 2022

it's completely Amazing

By George L

Jun 25, 2022

very good information

By Gomba, I A

Oct 25, 2022

Quite informative

By Elias D G

Feb 21, 2022

Excellent Course

By abigail a

Nov 2, 2023

great course

By Keamogetse P M

Jul 2, 2022

best course

By Zaved A

Jul 9, 2023

Perfect

By AKANDE O .

Nov 22, 2022

Perfect

By Nazrin M

Dec 25, 2022

good

By Supaporn G

May 17, 2022

The course was really helpful, but some part of it was a bit monotone and boring which make it easily to slip off the topic. However, the course was very useful and it really got me thinking deeper into the strategy of digital marketing and marketing as a whole. I am looking forward to participating into mroe courses with Digital Marketing Institute.

If there could be some group work where you could work with other participants it would be great! As we will be able to share real time ideas and also doesn't feel so lonely and boring doing online learning ;)

By Nazanin N

Sep 4, 2021

everything was perfect about this course, the instructions were clear and the tutors could convey the messages very well. In my opinion the only thing this course lacks is real struggles and solutions of digital marketing field. detailed examples of experts.

By Evan W

Jul 10, 2022

I really like the course, It provides basic information on digital marketing and lays the groundwork to learn more within the field. I gave 4 stars instead of 5 as I do not like that other students affect your grade by reviewing the final graded assignment.

By The R

May 17, 2022

Easy to follow through, have lots of information for reference.

Want more specifice practical example in the real world.