LR
1 de dic. de 2020
This course will really help you Ensure that the Content you are putting in will have that Impact. A step by step process together with the help of these Experts from Northwestern University.
AR
12 de dic. de 2017
Very useful information, hands-on practice. The pure theory was skipped and even after one week course you know what involves in hight quality pictures and videos.
por Maria T
•14 de jul. de 2016
The project for this course, as with all in the specialization, really emphasized the learning. The peer review did, too.
por Edward B
•20 de abr. de 2016
I didn't like the assignment; it did not make me think of the taught theory, or teach me any kind of practical skill. However, the rest of the course was good.
por J M
•9 de ene. de 2017
I took onus with a number of ideas/concepts offered, simply because they are either misrepresentative of SM or untrue. First, the the "prof" who talked about visuals OVERPLAYED the role of visuals online. The Internet began as a text communications vehicle, not a medium to share graphics (etc). The rise of video, images only grew as the technology evolved to allow easy distribution. Words are still key online--are there ANY websites major who do not use words? In fact, for many of the good ones, visuals take a secondary role to the actual written content. Second, the section about joining a community and then faking your way to gaining credibility by posing as a newbie etc--especially by marketers--is highly reviled by many SM communities. As an INFLUENCER who has been approached by many marketers in the past decade "to help them understand something" (etc) I can tell you, we do suss you out quickly and treat you appropriately. We are not here to provide free consulting to make you feel or look competent or knowledgeable (as we would for real members of a community). I contacted a friend who's an influencer in different communities to me, with what your "expert" suggested. He, too, was not happy with what was in this unit. If you want to know why marketers have a bad rep? It's because of bad advice given in webinars like this one. I am so glad I did not pay for this course.
por David B
•22 de feb. de 2017
Most of this course felt inconsequential, unhelpful, and not worth the money. I'd condense some of the commonsense aspects into other sections of the course and eliminate the 20-40 minutes of filler videos.
por Jill M
•19 de may. de 2020
Excellent lessons--I learned a lot about audience-focused messaging that I am able to apply immediately to my current work as a digital content writer, and more about measuring engagement that I'll be able to use when I'm once again working full-time for an organization.
por Olesya A
•2 de dic. de 2016
I got a solid foundation in Content Strategy and already see results in my work. The information I learned taking this MOOC helped me to come up with an insightful proposal at work! I am thankful for every minute I spent in this course.
por Laura D S
•7 de oct. de 2021
The content is great, but it is impossible to complete the series of courses due to a lack of submissions to review. I'd like to finish the capstone, and I have done all my work, but the review of OTHERS' work is holding me up.
por Rosa M P H
•20 de jun. de 2020
The course has been very interesting. You learn the skills that you may need to increase Digital Content impact with the Audience.
I strongly recommend it to everyone.
Thank you,
Rosa M. Pérez Henao
por Laurence R
•2 de dic. de 2020
This course will really help you Ensure that the Content you are putting in will have that Impact. A step by step process together with the help of these Experts from Northwestern University.
por Armin R
•13 de dic. de 2017
Very useful information, hands-on practice. The pure theory was skipped and even after one week course you know what involves in hight quality pictures and videos.
por James-Anthony G
•13 de ago. de 2019
Randy and the team are brilliant. I am redoing this entire specialization to remain engaged with the content. Great work Randy and Northwestern!
por Claudia M
•11 de dic. de 2019
I found this last module far more articulated than the others, however, what I wished to see where more examples how on to apply the learnings
por Nicolette W
•28 de nov. de 2016
I love this course! They really went in on different content in this one. Definitely recommend to content creators.
por Dario R
•27 de jul. de 2017
Again Relevant and Valuable contents. Thanks Professor Lavine and Professor Lee for this great opportunity.
por Deleted A
•10 de may. de 2018
Another valuable chapter in the five course series. Looking forward to completing the entire program.
por Tayo A
•3 de may. de 2021
Great resource for anyone looking to build a career in content creation and marketing.
por Craig
•11 de dic. de 2018
Great course, informative, relevant, easy to digest and applicable straight away.
por Kathryn S
•3 de nov. de 2019
Thank you. Again, more information I didn't know I couldn't live without!
por ABED A A
•28 de nov. de 2016
I simply love you guys! That explains everything
por Mariana S R
•15 de oct. de 2016
De los mejores cursos sobre Content Marketing
por fcastilloch
•25 de ene. de 2021
Great course, great professors.
por Phan T A
•18 de abr. de 2016
please open capstone soon
por Gerard
•5 de oct. de 2017
Excellent course!
por Melissa O S
•9 de nov. de 2020
Excelente curso.
por Rayeed H
•19 de jul. de 2020
Thank you!!!!