Created by:  Northwestern University

  • John Lavine

    Taught by:  John Lavine, Founder, Professor and Director, Media Management Center


  • Candy Lee

    Taught by:  Candy Lee, Professor

    Medill School of Journalism, Media, Integrated Marketing Communications
Basic Info
Commitment4.5 hours of videos and peer review
Language
English
How To PassPass all graded assignments to complete the course.
User Ratings
4.4 stars
Average User Rating 4.4See what learners said
Syllabus

FAQs
How It Works
Coursework
Coursework

Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.

Help from Your Peers
Help from Your Peers

Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.

Certificates
Certificates

Earn official recognition for your work, and share your success with friends, colleagues, and employers.

Creators
Northwestern University
Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries.
Pricing
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Access to graded materials

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Receive a final grade

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Earn a shareable Course Certificate

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Ratings and Reviews
Rated 4.4 out of 5 of 137 ratings

Extremely well designed, comprehensive with real life examples and scenarios. Overall, useful and engaging content that hooks the learners from the beginning and will prove beneficial.

I really appreciate that the instructors have strong journalistic backgrounds—truly helpful for impactful writing!

Filled with valuable content for helping professionals do better at strategically creating and delivering content.

Great advice o writing best practices. Done with humor and memorable quotes.