Este curso forma parte de Programa especializado: Digital Business

4.1

estrellas

14 calificaciones

Valérie Fernandez +1 instructores más

Ofrecido Por

École Polytechnique

Institut Mines-Télécom

Programa especializado: Digital BusinessÉcole Polytechnique

Acerca de este Curso

2017 vistas recientes

Digital-driven changes are both generic and specific. Most transformations apply to all industries, equally and without exception. But in some industries or places, digital transformations are singular and atypical. To be a player in the digital world, you will need to master both the transformations common to all industries and the transformations at work on certain verticals. Retail and the sharing economy are emblematic of markets where specific transformations are unfolding. This module will tell you how.
Week 1 : New business models, new perimeters
Week 2 : Regulating the digital innovation
Week 3 : The value of digital innovation

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Certificado para compartir

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100 % en línea

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Laboratorios de Coursera

Incluye proyectos de aprendizaje prácticos.

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Curso 3 de 4 en

Programa especializado: Digital Business

Aprox. 10 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Laboratorios de Coursera

Incluye proyectos de aprendizaje prácticos.

Obtén más información sobre los laboratorios de Coursera

Curso 3 de 4 en

Programa especializado: Digital Business

Aprox. 10 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Instructores

Valérie Fernandez

Thomas Houy

Ofrecido por

École Polytechnique

École polytechnique combines research, teaching and innovation at the highest scientific and technological level worldwide to meet the challenges of the 21st century. At the forefront of French engineering schools for more than 200 years, its education promotes a culture of multidisciplinary scientific excellence, open in a strong humanist tradition.\n

Institut Mines-Télécom

Institut Mines-Télécom is a public institution dedicated to higher education, research and innovation in engineering and digital technologies.

Always attentive to the economic world, IMT combines strong academic legitimacy, close corporate relations. It focuses on key transformations in Digital Technologies, Production, Energy and Ecology and trains the engineers, managers and PhDs who will be tomorrow’s players in these key changes of the 21st century. Its activities are conducted in Mines and Télécom graduate schools under the aegis of the Minister for Industry and Electronic Communication, one subsidiary school and three strategic partners. The IMT’s schools rank among the leading graduate schools in France.

Mira cómo los empleados de las mejores empresas dominan las habilidades más demandadas

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Programa - Qué aprenderás en este curso

Semana1

Semana 1

4 horas para completar

New business models, new perimeters

Hello ! We are delighted to welcome you for this course. During the next 3 weeks, we will show you how to grow on digital world. Let's start by providing you with information on the topics covered during the first week : When it comes to business models, the digital world has opened up a whole new realm of possibilities. Companies are setting up in unique ways, with unprecedented configurations. With new technology, they can design, produce and distribute products and services following new codes, which are likely to radically transform the way that value is created and shared among players within a same ecosystem.You will need to be aware of these changes in order to more reliably assess the strategies adopted by digital companies.

4 horas para completar

4 videos (Total 24 minutos), 6 lecturas, 4 cuestionarios

4 videos

The ecosystems of platforms5mDigital Open Innovation5mThe impact of digital technologies on business models5mConnecting products and businesses7m

6 lecturas

Readings10mVideo transcript10mReadings10mVideo transcript10mReadings10mReadings10m

4 ejercicios de práctica

The ecosystems of platforms30mDigital Open Innovation30mThe impact of digital technologies on business models30mDid you understand how "system thinking" works?30m

Semana2

Semana 2

3 horas para completar

Regulating the digital innovation

Hello ! We hope you enjoyed the first week of the course.

Welcome to the second week of the course. After having dealt with "new business models", we are going to tackle the subject of "regulation". Digital transformations are often discussed in terms of their impact on the economy. But we should never forget that these economic upheavals always involve legal considerations. Digital regulation plays a crucial role: it can either boost or slow down innovation. It also influences how digital players position themselves, based on what can be done or, on the contrary, what is prohibited. You must be familiar with the key principles of digital regulation in order to comprehensively assess changes observed.

3 horas para completar

3 videos (Total 18 minutos), 6 lecturas, 3 cuestionarios

Semana3

Semana 3

3 horas para completar

The value of digital innovation

Hello ! The end of the course is approaching. You have one week left. During this third and last week, we would like to discuss about "the value of digital innovation". Much of the value created by digital products and services is immaterial. Software, online services, platforms… All these assets holding up the digital economy are intangible. This immateriality naturally raises the question of the value of these assets. It is worth noting that the Internet has always been the target of recurring criticism regarding the value created online. The bubble of the 2000s and the fleeting or gimmicky nature of some start-up pitches certainly have not done much for the credibility of digital products’ and services’ value. To fully understand the digital world, you need to be clear about how to assess the value created by digital technology. You also need to be able to tell a bubble from a healthy, sustainable fundamental.

3 horas para completar

3 videos (Total 17 minutos), 4 lecturas, 3 cuestionarios

Acerca de Programa especializado: Digital Business

This specialization provides a valuable guide for managers, employees and entrepreneurs to understand the rules, concepts and mechanisms of Digital Business in order to be ready to innovate in a Digital World.

With 4 courses and 30 attractive videos and assessments, we analyze the Digital Transformation at stake and decipher the rules of this new world. In the final exercise entitled “Capstone”, the Learner will solve a professional challenge by applying his/her new perspective to a variety of real business situations. Once completed, the Learner will have developed an analytical approach and gained a critical sense of the changes taking place in the new digital world, and will be in a better position to embrace it.

Preguntas Frecuentes

¿Cuándo podré acceder a las lecciones y tareas?
El acceso a las clases y las asignaciones depende del tipo de inscripción que tengas. Si tomas un curso en modo de oyente, verás la mayoría de los materiales del curso en forma gratuita. Para acceder a asignaciones calificadas y obtener un certificado, deberás comprar la experiencia de Certificado, ya sea durante o después de participar como oyente. Si no ves la opción de oyente:
es posible que el curso no ofrezca la opción de participar como oyente. En cambio, puedes intentar con una Prueba gratis o postularte para recibir ayuda económica.
Es posible que el curso ofrezca la opción 'Curso completo, sin certificado'. Esta opción te permite ver todos los materiales del curso, enviar las evaluaciones requeridas y obtener una calificación final. También significa que no podrás comprar una experiencia de Certificado.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
¿Cuál es la política de reembolsos?
Si estás suscrito, obtienes una prueba gratis de 7 días, que podrás cancelar cuando desees sin ningún tipo de penalidad. Una vez transcurrido ese tiempo, no realizamos reembolsos. No obstante, puedes cancelar tu suscripción cuando quieras. Consulta nuestra política completa de reembolsos.

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Digital business - Grow on digital world

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