Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and clients and to grow their impact in the world as part of a global community. Cultivating an authentic, trustworthy and compelling narrative is vital to a leader’s success. This course helps leaders find their own story through personal branding; develop storytelling success with all constituencies; initiate an effective voice for crisis; interact well through social and third party media; and communicate a vision for innovation.
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Habilidades que obtendrás
Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries.
- 5 stars64,39 %
- 4 stars24,62 %
- 3 stars8,70 %
- 2 stars1,08 %
- 1 star1,18 %
Principales reseñas sobre LEADERSHIP COMMUNICATION FOR MAXIMUM IMPACT: STORYTELLING
I found this course to be very informative, engaging and timely. Really impressed with the Northwestern Org Leadership course structure so far!
I liked this course a lot as it gave me the opportunity to work doing the assignment, helping me to think as an executive team leader. It was very challenged but very rewarding at the end of it.
Very good course with a lot of great speakers. I would recommend this course to anyone wanting to broaden their leadership and communication abilities
Overall the course was a good learning experience, albeit not all parts are equally impactful. The by far best item is the Narrative Map.
Acerca de Programa especializado: liderazgo organizacional
Equip yourself to successfully lead organizations through clarity of purpose and effective collaboration — by building and motivating teams; designing and delivering powerful stories; developing strategies to appropriately influence; understanding underlying customer analytics and applying innovative approaches to deliver impact.
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