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Opiniones y comentarios de aprendices correspondientes a Digital Media and Marketing Principles por parte de Universidad de Illinois en Urbana-Champaign

2,607 calificaciones
626 reseña

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The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment. You will be able to: - Examine marketing as a process of highly strategic communication - Understand the impacts of digital media and information technologies on communication and marketing - Develop a conceptual understanding of several digital marketing strategies - Consider the rise of exciting new technologies, such as AI, Internet of Things, and Mix Reality, as new tools for digital marketing This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into the program and explore how your Coursera work can be leveraged if accepted into a degree program at

Principales reseñas

1 de sep. de 2019

The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.

24 de ene. de 2021

Anyone interested in online business, e-commerce or marketing must take this course. Provides great insights on simple strategies that media uses on a daily basis to build customer relationship.

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301 - 325 de 614 revisiones para Digital Media and Marketing Principles

por Manirul H

21 de mar. de 2017

Thank you so much!

por Carlton S

3 de jun. de 2021

Tough but helpful

por Margarita B

9 de jul. de 2020

Excellent content

por Sazzad H

3 de may. de 2020

very good course.

por Guillermo A U G

26 de mar. de 2020

Very nice course.


4 de ene. de 2020

excelennte thanks

por Mohamed Y A A

17 de feb. de 2019

Thanks Prof. Mike

por Kashyap J

22 de ago. de 2015

Excellent Course!

por jad d

1 de ene. de 2021

enjoyed learning

por Khoder K T

25 de dic. de 2020

fantastic course

por Steven C

11 de nov. de 2020

Very insightful.

por Aber H

25 de oct. de 2020

excellent course

por Juan P P

9 de sep. de 2020

very good course

por Aastha J

17 de jun. de 2020

Great experience

por TusharKumar

2 de jun. de 2020

Excellent course

por Bharathi R

25 de may. de 2020


por Vanessa D M

25 de may. de 2020

Fantastic class!

por Venka P C

10 de oct. de 2019

Excellent course

por Raveena R

12 de dic. de 2018

Great experience

por Jaydon

22 de abr. de 2018

excellent course

por Raphael d S

12 de abr. de 2018

Great oportunity


11 de oct. de 2017

Excellent course

por Delvan G

30 de abr. de 2021

the best course

por Fakhera A Q

2 de mar. de 2021

helpful course

por Enoch D A

17 de abr. de 2020

great course .