The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.
Anyone interested in online business, e-commerce or marketing must take this course. Provides great insights on simple strategies that media uses on a daily basis to build customer relationship.
por Michael L H•
Excellent course and outstanding instruction. I'm a little concerned, though, that the readings tend to be
several years old (or older).
por Sourabh C•
Very good course telling you about up coming's in the marketing filed elaborating the principles widely used in the field of marketing
por Omar M•
Very recomended for those looking to strenghten skills and knowledge. Good for those that want to be up to date to marketing trends.
por Noor S•
I have learned so much! The professor is amazing and can explain everything in an easy way and gets you excited about the material!
por Prashant J•
This course is awesome.All the lectures and modules are really easy to understand.Thank you to all who made it available for free.
por FREDRICK A A O•
The Landscape was quite an engaging lecture that ensured an excellent grasp of concepts learnt. I liked the lecturer's delivery
I loved the course. Mr. Yao taught really well and the questions and quizzes were good exercise to retain what we have learnt.
por Andrejs V•
Excellent course! Very well explained and detailed. Overall, Digital Marketing channels are the most valuable course for me!
por Марина М•
I like this course. It helps me to understand the main digital media. It gave me structured information about digital world.
por Hilmi S•
This course has given me a good understanding about new landscape in marketing media, and marketing opportunities it brings.
por Vanya P•
Amazing! Informative, detailed, practical and applicable for real life practitioners. Highly recommended by me. Thank you!
por Dulce G•
Loved this module, I learned a lot out of it! Very interesting and an excellent conclusion on values for mobile marketing.
por Mario M•
So good! i never thought i wold learn so much more!!
very current, updated, dinamic and easy to learn.
thank you coursera.
por Manisha A•
Great course. Learnt a lot about the Digital marketing Landscape and its relevance in today's fast paced digital World.
por J E•
This course was indeed very insightful and have improved my knowledge in the area of digital and marketing principles.
por Neeru J•
Digital Media and Marketing Principles is an excellent course. and very helpful ,
well-structured and well researched
por Mialy A•
so lucky to get learning this course. i had fun and so happy because the teacher has an excellent skills of teaching.
por TAMIL S R•
Good Learning. Also it would have been better if the supplementary readings are from 2019 or at least from 2018..
por Mainak C•
It's a great course to learn few important concepts of digital marketing, I really enjoyed it.
por Kumar V•
Very informative and a must to opt for if you're looking to understand the Total Landscape of Digital Channels.
por Amuzu-Sefordzi V•
Am glad to have a great media marketing skill. Possessing tactical and well informed knowledge on this skill.
por Ana C•
It has been the best course so far, the way the instructor shown the learning resources and his way to teach.
por Andres P•
This course reinforce the concepts of the three previous courses, and helps to encourage a strategic mindset!
por Muhammad'N L A•
Fantastic simplified tutoring principles and practice, give it to Prof Mike Yau.He has done exellently well
por Husain A H•
clear and simple presentations of the principles. You can quickly have a basic understanding of the subject