Chevron Left
Volver a Developing a Winning Marketing Strategy

Opiniones y comentarios de aprendices correspondientes a Developing a Winning Marketing Strategy por parte de Universidad de Illinois en Urbana-Champaign

4.8
estrellas
1,635 calificaciones

Acerca del Curso

In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. You will learn the major elements of the marketing mix -- product policy, channels of distribution, communication, and pricing -- and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world. You will be able to: • Define marketing and describe how marketing creates value • Describe the elements of the marketing mix • Explain how these elements interact to create value for consumers • Use different analytical frameworks to examine how managers solve business problems • Evaluate brand extensions • Develop a marketing plan proposal This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Principales reseñas

TN

1 de ago. de 2021

This course is very helpful and practical. thanks Mr. Hayden Noel, you are very cheerful and bring positive energy to everyone. The course was well prepared, complete and the lecture was excellent.

KF

4 de sep. de 2019

Great course that is thorough in content. Only criticism is the quizzes seemed unnecessarily "tricky." If the quizzes leaned slightly more toward reinforcing course material would be ideal.

Filtrar por:

301 - 325 de 391 revisiones para Developing a Winning Marketing Strategy

por Santhosh k G J

11 de dic. de 2019

por LUIS S P V

3 de dic. de 2017

por SHAKSHI K

18 de oct. de 2022

por Vanshay N

14 de oct. de 2021

por Sumita S

30 de mar. de 2018

por MANOJBABU B

19 de feb. de 2022

por Dr V G

29 de oct. de 2020

por Melikova F

7 de may. de 2020

por Ignacio M D

7 de sep. de 2019

por Ryutaro I

21 de jun. de 2022

por SASIKUMAR P

16 de jun. de 2020

por Eslam T A M

5 de jun. de 2020

por SNEHAL B K

21 de oct. de 2022

por ANKIT M

20 de oct. de 2022

por ARJUN K R M

19 de oct. de 2022

por ADITI S

18 de oct. de 2022

por 158_SHAHIL V

29 de ago. de 2021

por niyirora n D

17 de nov. de 2020

por Sriram G

7 de may. de 2020

por Sharif H

23 de abr. de 2020

por Alessandro V

27 de may. de 2017

por Vignesh V

22 de feb. de 2022

por Vedant V G

21 de nov. de 2021

por ANKUSH

12 de sep. de 2021

por 195_SHIKHAR S

5 de sep. de 2021