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Opiniones y comentarios de aprendices correspondientes a An Introduction to Consumer Neuroscience & Neuromarketing por parte de Escuela de Negocios de Copenhague

2,121 calificaciones
569 reseña

Acerca del Curso

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Principales reseñas

23 de jun. de 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

15 de jul. de 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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251 - 275 de 559 revisiones para An Introduction to Consumer Neuroscience & Neuromarketing

por Devin S

27 de abr. de 2018

Was fascinating all the way and changed my perspective on consumer behaviour.

por Marcos J

18 de sep. de 2020

Great Introduction for people who doesn't know anything about this subject!!


13 de jul. de 2020

I loved the course I love to practice and internship in this field! Love it!

por Miguel A M C

27 de sep. de 2017

Gran curso, claro y didáctico para quienes nos hemos formado en otras áreas.

por Dr. P K

3 de mar. de 2017

Very interesting and useful course for consumer behavior and marketing area.

por carla P y V

23 de may. de 2020

me encanto, esta muy completo y aprendes mucho que puedes poner en practica

por Pradeep K R

11 de sep. de 2018

Very Informative. would like to take more advance course on the same field.

por RIVU D

30 de nov. de 2020

Really awesome course. Just the right mixture of psychology and marketing.

por Andrés P F

11 de feb. de 2018

I trully think is one of the most usefull courses I've ever taken. Thanks!

por Laimona S

18 de nov. de 2019

Thank You Prof. Thomas Zoëga Ramsøy! Looking forward to your next course!


8 de oct. de 2017

Very useful course. Thank you to the tutor for this wonderful experience.

por Sumi E J

21 de jul. de 2017

A good course which covers a lot of topics on neuroscience and marketing.

por Veronica J

10 de jul. de 2017

Very good course: good contents and very relevant to real business world.

por Anthony O E

9 de ago. de 2019

awesome neuromarketing is the future and the future is upon us very soon

por David G N A

23 de jun. de 2019

Excelente curso basado en estudios propios y estudios relevantes al tema

por Ubaldo C

5 de nov. de 2016

Clear and real (they speak about real neuro-marketing, no overpromise!).

por Gabriela S R

18 de sep. de 2020

I liked a lot the interviews. Thank you for all the information shared.

por Mayara C M A d S

27 de mar. de 2017

Vídeos didáticos, com conceitos gerais e focados em estudos acadêmicos.

por Roger B

31 de may. de 2020

Excellent introduction to neuro marketing and its commercial prospects

por Belén P

11 de ago. de 2017

Este curso ha superado todas mis expectativas. Altamente recomendable.

por Jeremae F

27 de may. de 2017

Good introduction to neuroscience in application to market research.

por Pallavi N

28 de may. de 2020

Insightful and gave me a new perspective about amrketing strategies.

por Layla A

30 de abr. de 2020

very informative and also interactive, would definitely recommend it

por Allycin

13 de ene. de 2020

The information will help transform the way I interact with clients.

por Gherasim A M

6 de oct. de 2020

A great course, combining both theoretical and practical aprroach!