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Opiniones y comentarios de aprendices correspondientes a An Introduction to Consumer Neuroscience & Neuromarketing por parte de Escuela de Negocios de Copenhague

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How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Principales reseñas

PL
23 de jun. de 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

AM
15 de jul. de 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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226 - 250 de 546 revisiones para An Introduction to Consumer Neuroscience & Neuromarketing

por ethan h

28 de abr. de 2020

Great course perfect for those who know very little about the science behind neuro marketing!

por Dianna

8 de feb. de 2020

Interesting information! It's a course that I recommend if you love learning about the brain.

por Renato V

9 de abr. de 2020

An extremely insightful course. Well presented and challenges you to think out of the box.

por Maria d l N P C V

28 de abr. de 2020

Great course, I learned a lot about this interesting theme, very usefull. Thanks teacher!

por Lebogang K

24 de may. de 2017

absolutely well put material and easy to narrate , adequate explanations and informative.

por Mariana D C

5 de jul. de 2020

Very good, and very complete! I really learned a lot and the information is very useful!

por Aniriddha W

6 de dic. de 2018

Really useful course !! Apt for Marketers who want to know where technology is headed.

por FILIPE S D C M

27 de mar. de 2017

Very interesting course. It helped me to start studying about the neuromarketing topic.

por Juan A P L

22 de oct. de 2017

Totally recommended for those who want to start involving in ad/media/marketing world.

por Prompiriya P

13 de ago. de 2020

Brief but very informative. With lengthy and detailed interview sessions. I like it!

por Simon H

23 de sep. de 2017

This was a great course if you would learn about how we process decisions. Thank you

por Hugo A A V

13 de nov. de 2020

REal good. I have took it over, at other coursera account, and i love it. Thanks.

por Bivas N

8 de jul. de 2020

Best Course to get a new insight of neuroscience in collaboration with marketing.

por Kumar V

6 de feb. de 2018

Interesting course that throws open a whole new domain of marketing to anyone who

por paolo

25 de mar. de 2017

great course , a must for all the professionals working in a marketing department

por MD M � �

24 de jul. de 2020

Its a very helpful course for me and I got to learn new things from this course

por Mariana

20 de jun. de 2020

Gran curso, fácil de seguir con información muy valiosa y sencilla de entender

por Alejandro P F

5 de ene. de 2020

Very good course in order to introduce yourself into the Neuromarketing world!

por Morda F

22 de jul. de 2019

Very good introduction to Neuro Science and involment to marketing! Thank you!

por Carmen S G

23 de jul. de 2020

The best course for someone how is passion about marketing and neuromarketing

por Devin S

27 de abr. de 2018

Was fascinating all the way and changed my perspective on consumer behaviour.

por Marcos J

18 de sep. de 2020

Great Introduction for people who doesn't know anything about this subject!!

por CATALINA G L

13 de jul. de 2020

I loved the course I love to practice and internship in this field! Love it!

por Miguel A M C

27 de sep. de 2017

Gran curso, claro y didáctico para quienes nos hemos formado en otras áreas.

por Dr. P K

3 de mar. de 2017

Very interesting and useful course for consumer behavior and marketing area.