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Opiniones y comentarios de aprendices correspondientes a Introduction to Personal Branding por parte de Universidad de Virginia

4.3
stars
1,771 calificaciones
530 revisiones

Acerca del Curso

Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand. Learners will: o Understand both what personal branding means and what it means to inhabit their brand o Establish themselves on at least three social media platforms o Create a mission statement for their personal brand o Build a board of directors for their brand o Become familiar with the basics of digital security and reputation management o Create a system for on-going brand maintenance Join instructor Kimberley R. Barker as she provides a warm, supportive atmosphere in which learners are encouraged to intensively explore themselves in order to create a personal brand that authentically and effectively communicates their values and professional gifts. Together we will build a strong community in which to provide encouragement and feedback, and support each other as learners pursue their goal of successful brand creation....

Principales revisiones

MM

Sep 11, 2018

An amazing stuff to address lot of the confusions related to personal attitude towards different things in this era of digital presence. Enroll if you really want to a lifelong learning experience!

DP

Feb 18, 2016

Excellent course! The course made me think about how I should brand myself in the digital economy and which social media platforms would be best suited for me and my business. Thanks very much!

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26 - 50 de 518 revisiones para Introduction to Personal Branding

por Robert G S P

Jan 05, 2019

It was an introduction. But I expected a bit more: For example using brand management from the corporate side and applying it to personal branding. I would have liked to see more examples of best practices. The privacy part was nice and alert settings on social media. This was practical. The content seemed a bit dated based on the articles presented during the lecture. I rated it low because compared to other MOOCs I have taken it just is of lower quality based on 1) substance 2) presentation and 3) fun of learning

por Daniel t

Feb 05, 2019

This course starts out well with some good basics on personal branding but once it moves into social media from the second week on wards the content is too old and out of date to be meaningful.

I was hoping that the course would contain ideas and information that were almost timeless but that is not the case.

por Mary

Aug 31, 2019

Most of the material is not current and out of date. For example the We Are Social international data is pulled from a 2014 report, however, there is a current 2019 report published.

por Surya M

May 11, 2016

The videos were not very professional.

Depth of the subject was not there.

Very introductory and generic course where personal branding as a subject was merely cursorily touched.

por Neža V

Jan 12, 2016

The first course I was really dissappointed with. It came of as very subjective, unscientific and I could not take it seriously. Coursera usually has more credible courses.

por Chris L

Jun 09, 2017

Some good info but overall a very basic course on branding if you're come from marketing/communication background.

por Manon V

Jun 20, 2018

I'm quite disappointed with the course because it was way too broad and general. No hard data, strategy, analytics to help us understand the inner working of digital marketing. No talks about SEO, ROI or Google Analytics, but instead lectures about how to use twitter and set up a google alert to our name. Some inspiring stuff too though (the board of directions, the 3 words defining our business and the mission statement) but again, very simple unfortunately. It could have been good to dig deeper into every topics! Over all, I feel like I did not learn anything, even though the teacher seems nice and smiling, so it was still nice to watch the course !

por David R

Jul 29, 2017

Nearly useless course that shouldn't even be a course. Most of what the teacher communicates is commonsense. Clearly, there is not enough rigor, depth of research, or material here to constitute a course. Don't waste your time.

por Ancuta B

Mar 07, 2017

Very poor quality...The "teacher" is talking and talking without saying anything concrete or giving some tools or practical suggestions.

por Bill T

Apr 15, 2018

Totally useless, you can assume all this knowlegde. Just basic info that you can find anywhere online.

por Una P G

Dec 03, 2017

Honestly it was too wishy washy, nothing was actually taught.

por Lenka S

Feb 24, 2016

Great course, I'd totally recommend it. The teacher was amazing! She really knows a lot about branding and I felt I learned a lot from her (plus she's funny!). She also supplied us with many awesome links to articles and videos to even further our knowledge of personal branding and get other perspectives from different sources. If you are asking yourself "Why should I be bothered about branding, that's some marketing stuff I don't care about", then know - this is a MUST for every single person who exists online (and since you are reading this right now, you most likely are), because by having profiles and engaging on the interwebz, you inevitably are building a reputation and this class will teach you how to manage that reputation.

por David L

Feb 26, 2019

This course gave me exactly what I wanted to learn, and exactly what I expected. There were some lessons that took a deeper dive into theory, which fit perfectly into the flow of the lessons, while other lessons took a more practical approach, and covered how each of the social media platforms fit into a personal branding plan. I plan to use what I learned to fine-tune my personal social media presence, and to help develop a branding plan for my urban neighborhood. The course work is not heavy, and 5 weeks is a generous amount of time to complete the course.

por Ariful H B

Jun 03, 2019

It was a great experience for me to have a course of Introduction to Personal Branding. Truly, I didn't know about anything about personal branding. I was a bit of nurvous after enrolled in that course. But Kimberley Madam make it very easy for me. The way she taught us it wasn't seems that kind of difficult during the course. Now, I'm eager to do some more course from coursera. And last of I want to the coursera admins to give me financial aid to take this course without payment. Otherwise, It wasn't possible for me to take that kind of valuable course.

por Iman A

Aug 27, 2017

It's a great course, very introductory and easy to finish. If it's your first attempt to learn about personal branding and you are looking for a course that gives you general information about the topic, so this is it. It's not for someone who searches for deep, in-detail instruction. Plus, the instructor is so nice and I enjoyed her style of passing experience through, though I am sure she has more to give. Thank you very much Kimberly. Now I am going to watch the videos again because I feel like I want to!

por Vanessa C

Oct 03, 2016

This course was useful and exciting. I often feel that I am the sole millennial born without social media skills. Now, I feel that I have the tools to succeed in the social media world. Thank you Kimberley Barker! Your course was well crafted and your videos were great! All of the assignments brought forth new insights. I appreciate the personality you brought in to the class, including the Hobbit references and Star Trek paraphernalia in the background! Live long and prosper. The road goes ever on and on:P

por Elizaveta R O

Mar 27, 2018

I can say that this online course is gorgeous! G-O-R-G-E-O-U-S!

Because there is nothing superfluous and useless in it. Each part is saturated with new information that Kimberly Barker presents to us in a new light and with a new awareness of importance. I got a real pleasure from the course, and I think that there is nothing to change in it. Only maybe add some information, because I wanted to know something more new (but it isn't necessarily)!

Thank you very much for such a useful course. I am delighted!

por Shirley F B

May 20, 2018

The information presented is definitely helpful for a social media newbie. I've never wanted to be on any social media site, and feel that my life has been complete without the hassle of social media. However, I'm now forced to think seriously about how an internet presence will help me as I enter the next phase (retirement) of my life. The lectures were fun, but on the mark. The readings were pertinent, though some were frightening for a person already skeptical about "getting my name out there."

por Alejandra B P

Nov 07, 2018

It's an awesome course and the teacher has the expertise and experience. It's really good to start but I think this exercise goes a little beyond an jntroductory thing. My only suggestion would be regarding the name because if I want to have this certificate in LinkedIn, for exampl6, the word introduction it's not very good... But thanks, it's really awesome, and the teaching is very good, fresh and unique.

por Jessica L

May 06, 2017

Nice introduction to this concept that is not very covered where I live, in France. I think this is the first step to build something great, not only in business, but also in al the field in where we are engaged, associatives, personal life. The study materials are very interesting and the teacher is very funny. I learned as much as I laughed in font of my laptop :) Thanks to her to give all these good advices !

por Martin K M

Jan 30, 2019

Do you wonder why you have more talent when compared to others but are never recognized for it?There are many smart and talented people in the world, yet only a few get the recognition they deserve.

Personal branding is the key to unlock all this.... Thanks to Kimberley R Barker for enriching me with these skills and Coursera too.

Read more at: https://www.skillsyouneed.com/rhubarb/building-personal-brand.html

por Trixy L

Jan 31, 2018

I really loved this course. The instructor, Kimberley, was engaging and just all around fun. I wanna hang out with her at her favorite building or under her favorite tree and just drink tea and chit chat. She loves what she does, loves helping others, loves to watch you succeed. I suppose I'm assuming all of this but I just feel it to be truth. The course is fun, easy, and you leave feeling like you got this.

por Gautier D

Sep 26, 2016

This is one of the most refreshing MOOCs I have ever done. Be careful, you are not enrolling for a classic course, where you have people with formal postures standing in front of a green screen and weird slides. You are enrolling for Kimberley R's course. It is her way of teaching. And basically, she is really engaging and decicated to her "learners". Great course! Thanks University of Virginia :)

por Sara

Jan 05, 2016

Thank you very much for this course - by far the best part for me was Week 2 when we were helped to really identify who we are and how we project ourselves to ourselves and to others.

Thank you Kimberley for keeping the videos short and interesting (I find this vital to the success of MOOCs). I do however feel like the Quiz's could have been a little bit more challenging ;)

por Mohamed A

Jun 24, 2017

i would definitely recommend this course to anyone who wants to be professional on social media , and in his whole life , you will learn a lot about making brand and manage your reputation , using social media to market for yourself well , the lecturer are so friendly , nice and funny person you will love her way of teaching and you will enjoy the course at all :)!