Acerca de este curso: Welcome to Graphic Design, the second course in the Effective Communications Specialization. Over 70 different companies have provided this specialization to their employees as a resource for internal professional development. Why? Because employers know that effective visual communication is the key to attracting an audience, building a relationship, and closing the sale. This practical course gives you the tools to create professional looking Powerpoints, reports, resumes, and presentations.. Using a set of best practices refined through years of experience, you’ll • make your work look fresh and inspired. • apply simple design “tricks” to begin any project with confidence and professionalism. • receive and respond to criticism and revise your project from good to great. The key to designing well lies in process, not in luck. All of the course assignments can be completed with basic presentation software such as Microsoft PowerPoint, Google Slides, or Apple Keynote. You’ll also have opportunities to explore and apply more sophisticated tools, such as Adobe Photoshop, Illustrator, and InDesign.
Para quién es esta clase: Professionals with little to no design background interested in quickly learning foundational design skills.
Creada por: Universidad de Colorado en Boulder
Enseñado por: David Underwood, Design and Media Teaching Consultant
PhET Interactive Simulations, Department of Physics, University of Colorado Boulder
| Información básica | |
| Nivel | Principiante |
| Compromiso | 2 hours per week |
| Idioma | English, Subtítulos: Italian |
| Requerimientos de hardware | You'll need some presentation software, such as Microsoft PowerPoint or Apple's Keynote. |
| Cómo aprobar | Aprueba todas las tareas calificadas para completar el curso. |
| Calificaciones del usuario |
Programa
SEMANA 1
Module 1: Getting Started
This module introduces you to the importance of recognizing good design as the starting place for creating professional, attractive work of your own.
We will look to the ubiquitous world of graphic design to establish a vocabulary of successful design and to find inspiration for our own projects.
We will also discuss course prerequisites and review a basic digital design glossary that will help you navigate your chosen application.
12 videos, 4 lecturas
- Vídeo: (Optional) What's So Great About The Capstone? (For New Learners)
- Vídeo: (Optional) From Writing to Design; the Handoff
- Vídeo: (Optional) The Importance of Designing Well
- Vídeo: Course Overview
- Vídeo: Course Prerequisites
- Leitura: A Few Important Points About This Course
- Vídeo: Glossary of Design Terms
- Leitura: A Glossary of Design Terms
- Vídeo: Professionalism in Design
- Vídeo: Designing with a Critical Eye
- Vídeo: Developing a Design Vocabulary
- Leitura: Developing a Design Vocabulary
- Leitura: Why Designers Use Templates
- Vídeo: The Importance of Inspiration
- Vídeo: Unexpected Places Yield Unexpected Results
Calificado: Glossary Quiz
Calificado: Seeking Inspiration
SEMANA 2
Module 2: The Blank Canvas
This module will look at the blank canvas – the untouched rectangle that will become our design project. We’ll discuss the importance of working with a grid, understanding negative space, and using appropriate margins. This module will also explore the palette of elements which, when chosen and used wisely, ensure that the finished design project is successful. We’ll cover type, color, images, and graphic elements such as borders, bars, and backgrounds.
15 videos, 4 lecturas
- Vídeo: Introducing the Grid
- Leitura: Practicing Building Grids
- Vídeo: The Grid and Audience Perception
- Vídeo: The Power of Negative Space
- Leitura: Practicing Negative Space
- Vídeo: Introducing the Palette
- Vídeo: Type Is the Message
- Prompt de discussão: Choosing a Typeface
- Vídeo: Type Anatomy
- Vídeo: Type Families
- Vídeo: Type Formatting
- Vídeo: Creating with Type
- Leitura: Practicing Templates
- Vídeo: Color and Its Meaning
- Prompt de discussão: Choosing Color
- Vídeo: Color and the Natural World
- Prompt de discussão: Photographic Layout
- Vídeo: Image Treatment
- Vídeo: Creative Cropping
- Vídeo: Graphic Elements
- Leitura: Practicing Cropping
Calificado: Typeface Quiz
Calificado: Seeing Design 'Tricks' in Action
SEMANA 3
Module 3: Tricks of the Trade
It's time to start designing! In this module, we'll discuss the process of composition. We'll use the palette items covered in Module 2, and deploy common visual design “tricks” such as contrast, repetition, sublimation, tension, and more. To help see both the effect and the universality of these design approaches, we'll look at design examples from art history, film, and current media. We’ll also cover the strategy of composition. We'll see that providing an obvious target, maintaining a natural visual flow, and prioritizing information are all critical to clear visual communication.
12 videos, 4 lecturas
- Vídeo: Designing with a Closed Set of Elements: The Clarity Guitars Ad
- Leitura: Using the Closed Set
- Vídeo: Contrast
- Prompt de discussão: Practicing Contrast
- Leitura: Practicing Contrast 2
- Vídeo: White Space
- Prompt de discussão: Practicing White Space
- Vídeo: Repetition in writing, design, and presentation
- Vídeo: Rhythm or Repetition
- Prompt de discussão: Practicing Repetition
- Vídeo: Sublimation
- Prompt de discussão: Practicing Sublimation
- Vídeo: Interlocking Elements
- Vídeo: Introduction to Tension
- Leitura: Practicing Tension
- Vídeo: Tension and Movement
- Leitura: Practicing Logos
- Vídeo: Targets and Portals
- Prompt de discussão: Identifying Targets
- Vídeo: Establishing Priorities
- Prompt de discussão: Designing a Cover
Calificado: Design Critique
SEMANA 4
Module 4: Revision and Distance
As we've said before, designers don't work in a vacuum. Our work will be judged by others, and, as good designers, we will learn to take that judgement constructively and in stride. In this module we’ll talk about what it means to be confident, yet open to criticism. We’ll explore the importance of revision as an ongoing component of design, as well as the need to enlist feedback and maintain distance in assessing our own work.
4 videos, 2 cuestionarios de práctica
- Prompt de discussão: Designing with Criticism
- Vídeo: You Are Your Own Worst Critic
- Teste para praticar: Rubric Training Quiz 1
- Teste para praticar: Rubric Training Quiz 2
- Vídeo: Looking Back at Best Practices
- Vídeo: Moving Forward: Public Speaking
Calificado: Poster Design
Preguntas Frecuentes
Cómo funciona
Trabalho
Cada curso é como um livro didático interativo, com vídeos pré-gravados, testes e projetos.
Ajuda dos seus colegas
Conecte-se com milhares de outros aprendizes, debata ideias, discuta sobre os materiais do curso e obtenha ajuda para dominar conceitos.
Certificados
Obtenha reconhecimento oficial pelo seu trabalho e compartilhe seu sucesso com amigos, colegas e empregadores.
Creadores
Universidad de Colorado en Boulder
CU-Boulder is a dynamic community of scholars and learners on one of the most spectacular college campuses in the country. As one of 34 U.S. public institutions in the prestigious Association of American Universities (AAU), we have a proud tradition of academic excellence, with five Nobel laureates and more than 50 members of prestigious academic academies.
Tarifa
| Comprar curso | |
|---|---|
| Accede a los materiales del curso | Disponible |
| Accede a los materiales con calificación | Disponible |
| Recibe una calificación final | Disponible |
| Obtén un Certificado de curso para compartir | Disponible |
Calificaciones y revisiones
very good course with solid basics
Very basic..But very good. This is not for all.
Educational and practical, learned a lot from this one.
Coursera brinda acceso universal a la mejor educación del mundo, al asociarse con las mejores universidades y organizaciones, para ofrecer cursos en línea.
© 2018 Coursera Inc. Todos los derechos reservados.
AS
Estou amando! o conteúdo era o que eu esperava!