Chevron Left
Volver a Introduction to Search Engine Optimization

Opiniones y comentarios de aprendices correspondientes a Introduction to Search Engine Optimization por parte de Universidad de California, Davis

4.6
2,810 calificaciones
766 revisiones

Acerca del Curso

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO. You will be introduced to the foundational elements of how search engines work, how the SEO landscape has changed and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from search engines. You will also discover how to position yourself for a successful career in SEO should this subject prove interesting to you. We hope this taste of SEO, will entice you to continue through the Specialization....

Principales revisiones

SS

Aug 10, 2016

Great course, very informative!! I can tell the classes are starting to be structured differently though. Not too much meat to this first course... reserving my opinion, until I go through a few more.

AI

Jun 25, 2016

A great fundamental breakdown of SEO strategies that you need to know in order to further understand the field. Very well designed course that is perfect for someone who is new to the field of SEO!

Filtrar por:

1 - 25 de 747 revisiones para Introduction to Search Engine Optimization

por vedika j

Feb 18, 2019

An extremely well thought out and structured course. Absolutely loved all the lessons, quiz and reading material. I am motivated to continue through the rest of the courses in this specialization.

por jose t l

Mar 07, 2018

I really liked how the course is able to insert someone that doesn't know anything about SEO into the right path, I been searching for a course like this a lot time ago and I'm happy to found it.

por Jessa B

Jan 29, 2018

I audited the course, so take that as you will, but:

I was diligent about watching all the videos and doing all the reading. Overall, I feel like I came away with good information and basic understanding. However, I often found the lectures a little disorganized...or perhaps mis-organized would be a better description. As a result, there was a lot of repetition of things I don't really think needed to be repeated as much. I ended up organizing my notes in a way that made more sense and had a better flow.

I think starting with the overview of SEO as a part of a larger Digital Marketing discipline was good, but should have been followed with how a search engine works, then history of search engines. Where that section ended with AdWords should have been followed by Algorithms and Updates, which could be done chronologically and then broken down into sections of "Best Practices" and "Worst Practices" since the updates and new algorithm releases either sought to eliminate worst practices or enhance the user experience (and thus falls under best practices). That could be followed by What To Do if Penalized. End the course with the focus on a career in SEO. Just my two cents.

por Patricia E

Jun 22, 2019

The course was well explained. The video with questions asked sometime were useful to ensure that you were following the topic.

por Matthew A C

Jun 21, 2019

very thorough and informative

por Christophe V N T

Jun 21, 2019

Chapter 1 & 2 are mainly dedicated for SEO careers.

Chapter 3 is only a description of Google SEO updates.

Chapter 4 is just a wrap-up video

Very disappointed by the content of this course

por Aline E D d A

Jun 20, 2019

Very good to build a basis to understand how the search engines work.

por Anirudh S

Jun 20, 2019

It's a great course for the people who are new to the concept of SEO and are very keen to learn about it.

por María S J

Jun 20, 2019

It gave me great knowledge about SEO. Now I feel more confident in completing the rest of the course.

por Riza G B

Jun 19, 2019

Satisfactory for an Introductory lesson. Not too detail, not too burdensome quizzes and discussion prompts. I am ready to go the next level!

por Zahra S

Jun 18, 2019

Very insightful introduction to SEO, with a particular focus on how and why each Google algorithm came to be & the role it played in establishing key SEO practices that are used today.

por Naveed A C

Jun 18, 2019

I really enjoyed the course , the quizzes were perfect to test the knowledge . Rebekah is a great instructor , her knowledge and natural ability to teach complex topics is the best part

por Afanullah

Jun 17, 2019

Nice Course

por Jahirul H

Jun 16, 2019

Outstanding Experience

por Mohamed E H A

Jun 15, 2019

A clear introduction of what SEO is all about that gave me the will to pursue the rest of the courses

por Mohamed A S

Jun 12, 2019

Excellent Course

por Ngow Y K

Jun 12, 2019

Clear introduction of search engine optimization, useful reading materials.

por Ahmed m m m o

Jun 09, 2019

it is great for starters ... but for me i wanted more of a technical-work related course

i wish the second course in the specialization could include those technical skills

por Lucas S

May 31, 2019

Great!!!

por Guillermo N

May 29, 2019

Great introduction.

por Nadiya M

May 28, 2019

Excellent.

por Anuj G

May 27, 2019

Thank you so much

por VIKAS T

May 23, 2019

Teaching Quality Is Very Low, Information is also lacked, By The Way Tutor words are not understable.

por Thierry L S Y

May 22, 2019

I liked the course. You still have to use English easier and better articulate. Decrease the speed of your speech as well, as it is a little difficult for non-English speakers to understand better. Thank you

por SHUBHAM K

May 21, 2019

This was far better than any introduction i have ever seen. It carry us through all the fundamentals we as a beginner need to know.