Importance of Content in Social Marketing

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Del curso dictado por Northwestern University
Content, Advertising & Social IMC
576 calificaciones
Northwestern University
576 calificaciones
Curso 4 de 6 en SpecializationSocial Media Marketing
De la lección
Content Strategy
In this module, you will learn why content is an important component in social marketing. A panel of experts will debunk the paid/owned/earned media riddle and replace it with an integrated who/what/where approach.

Conoce a los instructores

  • Randy Hlavac
    Randy Hlavac
    Lecturer, Medill IMC; CEO, Marketing Synergy Inc

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