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This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness. You will end the course with real-world application of your skills through a content management project. By the end of this course, you will be able to: • Establish and manage a social media presence • Create a Facebook business page and an Instagram account for business • Understand how and why to create content for social media • Create a brand, tone, and voice for a social media presence • Manage a content calendar for your social media presence • Evaluate the performance of your content on social media and to iterate and optimize the performance • Create a content calendar for your social media presence • Manage social media content using real world data This course is intended for people who want to learn how to create and manage a business presence on social media, including creating content, interacting and engaging with customers on social media and evaluating the results of different posts. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners already completed course 1 (Introduction to Social Media Marketing) in this program....

Principales reseñas

FF

23 de ene. de 2021

Iam really happy I chose social media marketing as my course.they have very unique way of teaching and now I'm aware of so many different ways and tricks to grow on a business page. Thank you so much❤

GZ

2 de may. de 2021

I liked the teacher of the course ! Her voice, accent, intonation were clear. She is the best speaker that I have seen so far. Thanks for such insightful course!!!! I already recommended on Linkedln.

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676 - 700 de 1,088 revisiones para Social Media Management

por fatima a

16 de dic. de 2022

a very well explained course

por Uzochukwu C C

14 de sep. de 2022

Nice, Interesting, Engaging

por Lucas M d A

24 de feb. de 2022

Excelent course! I loved it!

por Kelly D

15 de sep. de 2021

Very good! Strong recommend!

por Duc N

15 de jul. de 2021

Very informative and helpful

por Junrie R

28 de dic. de 2020

Very useful and informative!

por Noha M E

4 de ene. de 2023

so helpful and informative.

por usama a

29 de ago. de 2022

Interesting to learn course

por Calvin A

18 de jul. de 2022

This was a wonderful course

por Suchitra T

31 de oct. de 2021

Love to learn from Coursera

por Anmar s

30 de jun. de 2021

Thanks for the Great course

por Christina D

9 de ene. de 2021

It was an excellent course.

por Patrick K

13 de may. de 2022

the course is so educative

por Arfan S

6 de may. de 2022

thanks

very much good class

por Susan R S B

14 de mar. de 2022

This course is really good

por Lara H

16 de nov. de 2021

great course for beginners

por Mudar J

17 de oct. de 2021

An eye opening experience

por Syed N (

4 de jul. de 2021

Hats off to the instructor

por Edgar O T L

10 de may. de 2021

Best course ever on SMM!!!

por Maurice M

23 de ene. de 2021

This is an amazing course!

por Muugii T

13 de ene. de 2021

Thank you, Professor Anke.

por Sean R P I

28 de nov. de 2020

Thank you. I learned a lot

por Taym R

24 de nov. de 2020

that was helpful thank you

por Jessica P

30 de oct. de 2020

This course helps me alot!

por Habeeb O

28 de oct. de 2020

I learnt a lot. Thanks !!!