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Opiniones y comentarios de aprendices correspondientes a Marketing deportivo por parte de Universidad Northwestern

4.8
148 calificaciones
41 revisiones

Acerca del Curso

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Principales revisiones

VS

Oct 16, 2019

A great course from a great instructor. As a professional in sports journalism and industry for 25 years, I can tell that I found lessons to be accurate and in more depth than expected.

RL

Nov 05, 2019

This was a very good overview of the sports marketing field. Some of the optional reading can be updated to current event day events, but overall a good learning experience.

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1 - 25 de 41 revisiones para Marketing deportivo

por Gilberto B

Feb 28, 2019

It is good, but it is a bit too basic.

por Amine A

Dec 09, 2018

Très belle formation à distance ! Je vous la recommande chaudement !

por Mariam T

Feb 05, 2019

Absolutely amazing and interesting.

por Maria G P

Jan 08, 2019

Very well done! I'd loved it, very detailed and usefull!

por Esse O E

Feb 18, 2019

Excellent teaching method and great content. Highly recommended!

por Karan M

Apr 14, 2019

It was great!

por Steve M

Apr 12, 2019

Great course. I learned a lot and the information was very well presented. The videos were very helpful and I enjoyed hearing from the various outside parties.

por Luis A L

Jun 02, 2019

.

por 李毓铮

Jun 06, 2019

awsome!!!

por Mandeep A

Jun 09, 2019

Good informative course explaining details of sport marketing. Extremely helpful for countries such as India where sport leagues are new in-thing!

por babatunde o

Jul 17, 2019

This course it's an eye opener for me.

por Kessy s

Jul 19, 2019

very good

por Alberto G C

Jul 19, 2019

Buen curso introductor a marketing deportivo

por Jose F J C

Jul 29, 2019

Un curso genial! Con muy buenos recursos y materiales, realmente encantado porque me ayudo a fortalecer mis competencias sobre el Marketing y el Marketing Deportivo en general, he quedado muy satisfecho, lo recomiendo ampliamente.

por Bruno L L

Aug 05, 2019

Loved It! Helps a lot to understand this market.

por Diego

Aug 08, 2019

Very nice course, the activities are challenging

por Fetes S

May 22, 2019

It’s a great course. 10/10 for me.

por Karina A F

May 22, 2019

I really enjoyed this course, it was very interesting and gave me the chance to get closer to sponsorship. I'm very thankful!

por Madison S

Aug 16, 2019

I loved this class. Such a blessing that Professor Candy Lee took time to curate guest speakers and provide awesome content. Thanks!

por Ellyne P

Sep 22, 2019

Very interesting and I learnt so much. The assignments were also really fun and encouraged us to use our imagination, while picking up the skills.

por Vasilis S

Oct 16, 2019

A great course from a great instructor. As a professional in sports journalism and industry for 25 years, I can tell that I found lessons to be accurate and in more depth than expected.

por Mariyam F S

Oct 19, 2019

Great Insight on Sports marketing, strategies, dynamics, and many more ...

por Robert L

Nov 05, 2019

This was a very good overview of the sports marketing field. Some of the optional reading can be updated to current event day events, but overall a good learning experience.

por Jamie M

Oct 21, 2019

Lots of reading material as well as interviews from people in the industry! The peer reviewing is helpful and I love that the course can be done at your own pace.

por VANBREMEERSCH S

Nov 12, 2019

Bon cours, toutes les facettes du marketing sont abordées avec des exemples concrets.