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Opiniones y comentarios de aprendices correspondientes a Marketing deportivo por parte de Universidad Northwestern

1,063 calificaciones

Acerca del Curso

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Principales reseñas


13 de jul. de 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.


27 de ene. de 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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176 - 200 de 352 revisiones para Marketing deportivo

por Jake H

20 de ene. de 2022

Really enjoyed it! I have reccommended to many peers.

por Thamar D

13 de nov. de 2021

Great course really enjoyed it and learned alota lot!

por Andrew E

26 de ago. de 2019

This course was very well done and extremely helpful

por Owen O

7 de ene. de 2021

Very helpful and informative course. 100% recommend


3 de dic. de 2020

Very Informative and useful for future endeavours.

por Emilio M

26 de abr. de 2020

Good expirience with many interviews of expertise

por Diego

8 de ago. de 2019

Very nice course, the activities are challenging

por Bruno L L

4 de ago. de 2019

Loved It! Helps a lot to understand this market.

por Dr.Ratheesh k

24 de jun. de 2021

Very nice course for updating your knowledge

por Himansh T

25 de may. de 2021

Got great insight about the sport industry .

por Durai S

28 de abr. de 2020

I understood every content.

Thankyou Coursera

por Morgan S

22 de abr. de 2020

Good enjoyable course. Just the right length

por Alberto G C

19 de jul. de 2019

Buen curso introductor a marketing deportivo


7 de jun. de 2021

I like this coures and its dicussion forum

por Joe B

26 de mar. de 2020

Excellent information and excellent course.

por José A F L

1 de feb. de 2022

It was an excellent course, very complete.

por Lucienne L

10 de dic. de 2020

Very interesting and to the point course.

por Nicholas K

12 de jun. de 2020

This program was fun and taught me a lot!

por Deleted A

23 de mar. de 2020

A great introduction to sports marketing!

por Thabang M

21 de abr. de 2021


por Aram F

3 de sep. de 2022

Very fun assignments and clear videos.

por Sriharsha K

5 de may. de 2020

Thanks for this wonderful course ma'am!

por Sid

13 de abr. de 2020

Great course and content. Thank you! :)

por babatunde o

16 de jul. de 2019

This course it's an eye opener for me.

por Wendy M

19 de mar. de 2022

wonderful entry into sports marketing