Acerca de este Curso

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Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
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Nivel principiante
Aprox. 13 horas para completar
Inglés (English)
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Nivel principiante
Aprox. 13 horas para completar
Inglés (English)

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Universidad Estatal de San Petersburgo

Programa - Qué aprenderás en este curso

Semana
1

Semana 1

3 horas para completar

Business models and Startup Development

3 horas para completar
10 videos (Total 99 minutos), 1 lectura, 2 cuestionarios
10 videos
Canvas business model6m
Why do startups need business models?7m
Long-tailed business models and multi-sided platform12m
Freemium and "Razor&Blade" business models6m
Open business models. Crowdsourcing4m
Business modelling in startups. Business model development tools11m
Lean and Agile startups. Part 110m
Lean and Agile startups. Part 216m
Bootstrapping7m
1 lectura
Unit Presentation10m
2 ejercicios de práctica
Quiz 120m
Week 1 Test30m
Semana
2

Semana 2

2 horas para completar

Fundraising and the Startup Support Ecosystem

2 horas para completar
9 videos (Total 63 minutos), 1 lectura, 2 cuestionarios
9 videos
Fundraising on different stages of startup life cycle12m
FFF financing3m
Grants and business angels7m
Venture capital funds, private equity funds, private and corporate investors6m
Debt financing. Crowdfunding6m
The Valley of Death. Startup support ecosystem7m
Business incubators and business accelerators3m
State support for startups. The promotion of startups at universities6m
1 lectura
Unit Presentation10m
2 ejercicios de práctica
Quiz 220m
Week 2 Test30m
Semana
3

Semana 3

2 horas para completar

Business processes and startup financial metrics

2 horas para completar
9 videos (Total 72 minutos), 1 lectura, 2 cuestionarios
9 videos
Main features of the startup economy. Part 29m
Startup metrics to track10m
Business Process Identification11m
Startup’s business process management elements5m
Process-oriented costing9m
Process-oriented Cost Management3m
The strategic vision of process improvements5m
Business Process Improvement Methods9m
1 lectura
Unit Presentation10m
2 ejercicios de práctica
Quiz 320m
Week 3 Test30m
Semana
4

Semana 4

3 horas para completar

Incorporation of a startup and engagement with existing businesses

3 horas para completar
17 videos (Total 94 minutos), 1 lectura, 2 cuestionarios
17 videos
Purposes and formalities of incorporation4m
Asset’ structuring and investments6m
Incorporation results3m
Interaction between startups and existing businesses4m
A startup within a corporate structure3m
Startup within existing corporate structure6m
Serial startups within the corporate structure5m
Startup into a key partnership5m
Other examples6m
Interaction of startup with other companies. Yandex example4m
Interaction of startup with other companies. Electronic wallet companies and other examples8m
How regulation affects startups and how it can be used3m
Regulation of electronic wallets12m
Where and how to start with the regulation?4m
Some examples of approach to regulation model7m
Summary on regulation2m
1 lectura
Unit Presentation10m
2 ejercicios de práctica
Quiz 420m
Week 4 Test30m

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