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Volver a Administración estratégica

Opiniones y comentarios de aprendices correspondientes a Administración estratégica por parte de Escuela de Negocios de Copenhague

3,987 calificaciones

Acerca del Curso

The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- you will gear up for the challenges of strategy formulation and implementation in a 21st century business. After taking the course, you'll be able to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Prepare for the Capstone Project for the Strategic Management and Innovation Specialization...

Principales reseñas


11 de abr. de 2020

The course provides a good foundation for the most famous strategy concepts. I have appreciated the capstone project which gives you the opportunity to apply the theories learned in the first 3 weeks.


20 de sep. de 2016

I liked the course a lot, the references were great and gave me great insight about Strategic Management. The lecturer was really good, specially if you compare him to the one in Strategy Formulation.

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801 - 825 de 889 revisiones para Administración estratégica

por Beau H

16 de nov. de 2020

Content was great, the speaker had phenomenal voice, but some content links had expired.

por Hema G

4 de ago. de 2017

A great course if you are looking at understanding Strategy through real-word examples.


28 de ago. de 2017

Great course. Extremely engaging with a lot of information for retrospective thoughts.

por Kuba D

9 de oct. de 2020

its ok - a bit too general but I did learn something new and the quality is very good

por Diego C

14 de feb. de 2019

Great course, but you could upload the SILDES to review the content of the topics.

por Ferran G P

12 de abr. de 2017

The contents are very intersting but it's too easy to achieve the certification.

por Zigmārs B

15 de feb. de 2021

The course is well structured, while the reading material has to be refreshed.

por Mathews B

30 de may. de 2020

It was fantastic experience.Really presentation was clear and loud.Thank you

por David L

18 de oct. de 2020

Interesting & relevant. Process of learning was flexible and forgiving.

por Vamshi K S K

23 de may. de 2017

Good course for gaining ground on strategy and introduction to strategy

por . L U R A R

24 de may. de 2020

Outstanding program, excellent teaching good exercises. Thank you CBS

por Pankhuri B

8 de mar. de 2016

A great course. Must have for management lovers and entrepreneurs.

por Deleted A

7 de ago. de 2020

A very good course. However, a few links aren't active anymore.

por Jonathan K

28 de ene. de 2017

very useful and interesting introduction to strategic thinking.

por Victor W

29 de dic. de 2020

A little old but a great professor! - I really enjoyed this!

por Sofia C

25 de abr. de 2021

Very good introduction into business strategic management.

por rafael

5 de sep. de 2016

Great Course, I think would be better if has more examples

por Boris G

7 de ene. de 2019

it has been an excellent and very motivational experience

por Mia O

22 de ene. de 2018

I liked the course but found the material somewhat dated.

por Bonnie S

2 de oct. de 2015

Quite good - great examples. Complete and easy to follow.

por Paul P

14 de abr. de 2021

Excellent course very well presented and easy to follow!

por mohammed b

23 de sep. de 2019

The Course is very useful and contain good information

por mohsen y

29 de sep. de 2015

I like the way that this Course's brought to Students.

por Kartik R

28 de mar. de 2016

Course was really helpful and a wonderful experience

por giuseppe l

23 de ene. de 2016

Interesting introduction in the Business Strategy.