Acerca de este Curso
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Nivel intermedio

Aprox. 22 horas para completar

Sugerido: 4 weeks, 4-5 hours/week...

Inglés (English)

Subtítulos: Inglés (English)
Los estudiantes que toman este Course son
  • Operations Analysts
  • Business Analysts
  • Managers
  • Project Managers
Los estudiantes que toman este Course son
  • Operations Analysts
  • Business Analysts
  • Managers
  • Project Managers

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Nivel intermedio

Aprox. 22 horas para completar

Sugerido: 4 weeks, 4-5 hours/week...

Inglés (English)

Subtítulos: Inglés (English)

Programa - Qué aprenderás en este curso

3 horas para completar

Fundamentals of Business Strategy

18 videos (Total 90 minutos), 8 lecturas, 1 cuestionario
18 videos
What is Strategy?6m
Economic Profit2m
The Value-Price-Cost (VPC) Framework5m
Elements of Strategy, Part 1: Arenas and Vehicles5m
Elements of Strategy, Part 2: Staging, Differentiators, and Economic Logic5m
Transition – Two Perspectives on Economic Profit1m
Introduction to External Analysis2m
Political, Economic, Social and Technological (PEST) Framework6m
Introduction to Industry Analysis5m
Porter’s "Five Forces" Analysis, Part 1: Threat of Entry7m
Porter’s "Five Forces" Analysis, Part 2: Buyer and Supplier Power5m
Porter’s ‘Five Forces’ Analysis, Part 3: Substitutes and Rivalry7m
Introduction to Internal Analysis5m
Resources, Capabilities and Temporary Competitive Advantage4m
Resources, Capabilities and Sustainable Competitive Advantage5m
The Value Chain5m
Generic Strategies5m
8 lecturas
Key Terms - Introduction to Strategy2m
"The Perils of Bad Strategy," by Richard Rumelt12m
"Strategy: An Executive's Definition," by Ken Favaro5m
Key Terms - External Analysis2m
"Porter's Five Forces," by Ovidijus Jurevicius15m
Key Terms - Internal Analysis10m
"VRIO Framework," by Ovidijus Jurevicius10m
Business Strategy Key Terms2m
1 ejercicio de práctica
Fundamentals of Business Strategy Quiz20m
3 horas para completar

Strategy Execution

12 videos (Total 117 minutos), 1 lectura, 2 cuestionarios
12 videos
Introduction and understanding how functional strategies align with corporate strategy6m
Optional: Interview with José Muñoz, Nissan North America5m
The Mission Statement5m
Operations Objectives11m
Winners vs. Qualifiers11m
McDonald’s Mini Case2m
Operations Levers10m
Introduction and Metric Pitfalls12m
Good and Bad Metrics / Metric Theory16m
Interview with Gary A. Garfield, Bridgestone Americas20m
Interview with Scott E. Becker, Nissan North America11m
1 lectura
Optional: Hoshin Kanri5m
2 ejercicios de práctica
Strategy Execution Practice Quiz20m
Strategy Execution Quiz20m
5 horas para completar

Project Excellence

24 videos (Total 89 minutos), 1 lectura, 5 cuestionarios
24 videos
Why Care About Projects3m
Project Success Factors5m
Project Selection6m
Front-end questions3m
Triple Constraint3m
Project Charter4m
Work Breakdown Structure (WBS)3m
Avoiding White Space Risk in Creating a WBS3m
Team-Based WBS Mind Mapping2m
How to Create a WBS Mind Map with a Team3m
Project Risks and Uncertainties5m
Categorizing Risk3m
Anticipating Uncertainties / Project Risk Assessment3m
Project Scheduling3m
When Is the Schedule Developed?2m
Estimating Time3m
The Network Diagram4m
Gantt Chart2m
Team-Based Scheduling3m
The Communication Plan2m
Project Delivery4m
Project Closure3m
Project Learning3m
1 lectura
Primer on Scheduling30m
4 ejercicios de práctica
Project Excellence Quiz No. 114m
Project Excellence Quiz No. 210m
Project Excellence Quiz No. 310m
Project Excellence Quiz No. 48m
4 horas para completar

Operations Management

22 videos (Total 152 minutos), 2 lecturas, 2 cuestionarios
22 videos
Process View of the Firm10m
Process Flow Diagrams8m
Real World Example: Pizza Shop Process Flow7m
Simulation: Smiley Face Game5m
Process Terminology12m
Meli's Bakes Case: Introduction6m
Meli's Bakes Case: Case Overview2m
Meli's Bakes Case: Throughput Time4m
Meli's Bakes Case: Capacity5m
Meli's Bakes Case: Gantt Charts11m
Meli's Bakes Case: Pricing3m
Meli's Bakes Case: Delivery Time Estimation3m
Meli's Bakes Case: Mixer Capacity3m
Meli's Bakes Case: Resource Planning3m
Meli's Bakes Case: Increasing Capacity4m
Meli's Bakes Case: Process Analysis9m
Summary of Key Learnings5m
Queueing Introduction12m
Relationship Between Utilization and Wait10m
Application of Concepts: Call Center12m
Psychology of Waiting5m
2 lecturas
Meli's Bakes Case10m
David Maister, "The Psychology of Waiting Lines"15m
1 ejercicio de práctica
Operations Management Process Analysis Quiz12m
2 horas para completar

Final Project

1 lectura, 1 cuestionario
1 lectura
Final Project: McDonald's Case10m
14 revisionesChevron Right


consiguió un beneficio tangible en su carrera profesional gracias a este curso


consiguió un aumento de sueldo o ascenso

Principales revisiones sobre Operations Management and Strategy Toolkit for Managers

por AAOct 1st 2017

Personally I saw this course very practical and helpful and did made an impact on my current responsibilities. I like how operations manangement tied into project management.

por JPJun 16th 2018

This course teaches essential knowledge, while introducing innovative thinking models. I learned a lot from this course.



Nancy Lea Hyer

Associate Professor of Operations Management, and Associate Dean MBA Programs
Owen Graduate School of Management

Mumin Kurtulus

Associate Professor of Operations Management
Owen Graduate School of Management

Brian McCann

Associate Professor of Strategic Management
Owen Graduate School of Management

M. Eric Johnson

Ralph Owen Dean and Bruce D. Henderson Professor of Strategy
Owen Graduate School of Management

Acerca de Universidad Vanderbilt

Vanderbilt University, located in Nashville, Tenn., is a private research university and medical center offering a full-range of undergraduate, graduate and professional degrees....

Acerca de Programa especializado Business Essentials for Managers

Learn to drive change, inspire innovation, and cultivate excellence with four practical career-relevant courses taught by some of Vanderbilt’s top business faculty. Each course is designed to accelerate your career trajectory by providing hands-on training in one of four key areas—innovation, finance and accounting, strategy and operations, and leadership—and every course concludes with a real-world project that will help you demonstrate your value and expertise to current and potential future employers. When you complete the Specialization, you’ll have the tools you need to position yourself for a promotion, job change, or any other growth opportunity. You will also be eligible for 6 Continuing Education Units (CEUs). You will need to request the CEU certificate by contacting Vanderbilt upon completion:
Business Essentials for Managers

Preguntas Frecuentes

  • Sí, puedes acceder a una vista preliminar del primer video y ver el programa antes de inscribirte. Debes comprar el curso para acceder a contenido que no está incluido en la vista preliminar

  • Si decides inscribirte en el curso antes de la fecha de inicio de la sesión, tendrás acceso a todos los videos y las lecturas de la lección para el curso. Podrás enviar tareas en cuanto comience la sesión.

  • Una vez que te inscribes y comienza la sesión, tendrás acceso a todos los videos y otros recursos, incluidos artículos de lectura y el foro de debate del curso. Podrás ver y enviar tareas de práctica y completar tareas con calificación obligatorias para obtener un título y un Certificado de curso

  • Si completas el curso de manera correcta, tu Certificado de curso electrónico se agregará a la página Logros. Desde allí, puedes imprimir tu Certificado de curso o agregarlo a tu perfil de LinkedIn

  • Este curso es uno de los pocos que se ofrecen en Coursera que está actualmente disponible solo para estudiantes que pagaron o que recibieron ayuda económica, si está disponible.

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