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Aprox. 25 horas para completar

Sugerido: 6 weeks of study, 3-4 hours / week...

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Resultados profesionales del estudiante

57%

comenzó una nueva carrera después de completar estos cursos

64%

consiguió un beneficio tangible en su carrera profesional gracias a este curso

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Aprox. 25 horas para completar

Sugerido: 6 weeks of study, 3-4 hours / week...

Inglés (English)

Subtítulos: Inglés (English)

ofrecido por

Logotipo de UNSW Sydney (Universidad de Nueva Gales del Sur)

UNSW Sydney (Universidad de Nueva Gales del Sur)

Programa - Qué aprenderás en este curso

Calificación del contenidoThumbs Up99%(7,353 calificaciones)Info
Semana
1

Semana 1

4 horas para completar

What is Transmedia Storytelling?

4 horas para completar
22 videos (Total 131 minutos), 13 lecturas
22 videos
Professional advice on getting started4m
Graduate Certificate and Master of Visualisation, Simulation, and Immersive Design2m
Brian Seth Hurst - Conspiracy for Good11m
Susan Bonds - Why so serious? Transmedia promotion for The Dark Knight7m
Henry Jenkins - The Matrix. An example of a transmedia world3m
Mikey Leung - The Darwin Aboriginal Art Fair10m
Scott Snibbe - Biophilia, a transmedia story of music, technology and nature2m
Key Concept - What is transmedia storytelling?12m
An industry perspective of transmedia storytelling7m
Henry Jenkins - The benefits of a transmedia approach2m
Henry Jenkins - The importance of collaboration in the creative process2m
Commercialism11m
Copyright and transmedia storytelling2m
Geoffrey Long - The future of the term 'transmedia'2m
Henry Jenkins - What defines a successful transmedia project?1m
Key Concept - The anatomy of story15m
Henry Jenkins - How a transmedia strategy enriches a story3m
Tom Ellard - Important elements of story6m
Tom Ellard - Story structure and the hero’s journey3m
Tom Ellard - The role of memory, imagery and emotion in understanding story5m
Henry Jenkins - World building4m
13 lecturas
Course Overview5m
Important note about the assignments in the course5m
Join the transmedia storytelling MOOC community!5m
Meet your academic instructors5m
Meet our industry partner - X Media Lab5m
Meet the industry contributors10m
Learn how immersive and visualisation technologies are changing storytelling10m
Special thanks and acknowledgements5m
Key points to remember from this lesson5m
Module 1 Lesson 2 Useful links and resources30m
Key points to remember from this lesson5m
Module 1 Lesson 3 Useful links and resources30m
Key points to remember from this lesson5m
Semana
2

Semana 2

5 horas para completar

Creative Ideas Generation - Building a Storyworld

5 horas para completar
17 videos (Total 100 minutos), 8 lecturas, 1 cuestionario
17 videos
Narrative and story4m
Charles Santoso - Six word stories1m
Key Concept - Three tools for creating content7m
Developing and communicating ideas6m
Charles Santoso - Conceptual blending8m
Stuart Samuels - What is an idea?6m
Key Concept - Developing your conceptual story idea with content6m
The importance of a strong central narrative8m
Charles Santoso - Creativity techniques4m
Sergio Paez - The role of visual storytelling3m
Mikey Leung - Planning and testing your story3m
Key Concept - Working creatively in storyworlds by using constraints3m
Building a storyworld6m
Charles Santoso - Storytelling and seed ideas9m
Susan Bonds - The process of developing a transmedia story7m
Mikey Leung - Using storyworlds in transmedia social campaigns3m
8 lecturas
Module 2 Lesson 1 Useful links and resources30m
Key points to remember from this lesson5m
Module 2 Lesson 2 Useful links and resources30m
Key points to remember from this lesson5m
Module 2 Lesson 3 Useful links and resources30m
Key points to remember from this lesson5m
Module 2 Lesson 4 Useful links and resources30m
Key points to remember from this lesson5m
Semana
3

Semana 3

4 horas para completar

Understanding a Transmedia Audience

4 horas para completar
13 videos (Total 68 minutos), 6 lecturas, 1 cuestionario
13 videos
Audience in transmedia storytelling7m
Connecting audience with story6m
Henry Jenkins - The collective intelligence of a transmedia audience4m
Key Concept - Understanding the audience using ethnography3m
The changing nature of audience4m
Mikey Leung - Identifying and engaging your audience2m
Henry Jenkins - Developing strategy for engaging multiple types of audience5m
John McGhee - Identifying and understanding user groups for virtual reality (VR) medical visualisations7m
Key Concept - Understanding the audience using participatory design5m
Mikey Leung - The potential of transmedia storytelling for audience engagement2m
Maya Zuckerman - Rapid prototyping2m
Cindi Drennan - The Departure. A case study of engaging a community in participatory design6m
6 lecturas
Module 3 Lesson 1 Useful links and resources30m
Key points to remember from this lesson5m
Module 3 Lesson 2 Useful links and resources30m
Key points to remember from this lesson5m
Module 3 Lesson 3 Useful links and resources30m
Key points to remember from this lesson5m
Semana
4

Semana 4

4 horas para completar

The Transmedia User Experience

4 horas para completar
12 videos (Total 66 minutos), 6 lecturas, 1 cuestionario
12 videos
Tracey Taylor - Group interactive experiences4m
Henry Jenkins - Orientation. Unifying a transmedia story experience3m
Key Concept - Getting a grip on experience11m
Tom Ellard - Advice about audience engagement2m
Catherine Fargher - Evaluating user engagement5m
Key Concept - Designing the transmedia user journey7m
Henry Jenkins - Continuity and expectation in the transmedia user experience3m
Designing cohesive experiences for multiple audiences11m
Tom Ellard - Translating stories across different media1m
Steve Peters - Ethics in transmedia storytelling2m
Catherine Fargher - Designing for participation4m
6 lecturas
Module 4 Lesson 1 Useful links and resources30m
Key points to remember from this lesson5m
Module 4 Lesson 2 Useful links and resources30m
Key points to remember from this lesson5m
Module 4 Lesson 3 Useful links and resources30m
Key points to remember from this lesson5m

Revisiones

Principales revisiones sobre TRANSMEDIA STORYTELLING: NARRATIVE WORLDS, EMERGING TECHNOLOGIES, AND GLOBAL AUDIENCES
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Preguntas Frecuentes

  • Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.

  • Cuando compras un Certificado, obtienes acceso a todos los materiales del curso, incluidas las tareas calificadas. Una vez que completes el curso, se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes participar del curso como oyente sin costo.

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