Chevron Left
Volver a Cost and Economics in Pricing Strategy

Opiniones y comentarios de aprendices correspondientes a Cost and Economics in Pricing Strategy por parte de Universidad de Virginia

578 calificaciones
134 reseña

Acerca del Curso

How much should you charge for your products and services? Traditionally, businesses have answered this question based on the cost to produce or provide their goods and services. This course shows you the economic factors behind pricing based on cost and the pros and cons of a cost-based pricing approach. Developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global pricing experts, the course provides the practical and research-based models and methods you need to set prices that maximize your profits. By the end of this course, you’ll be able to: --Apply knowledge of basic economics to make better pricing decisions --Recognize opportunities for price discrimination—selling the same product at different prices to different buyers—and recommend strategies to maximize sales and profits --Calculate three types of price elasticities to determine the impact of price on demand --Analyze and apply different pricing models -Cost-plus pricing -Marginal cost-plus pricing -Peak-load pricing -Index-based pricing --Evaluate the impact of channel intermediaries and customer lifetime value on pricing...

Principales reseñas

7 de may. de 2018

Concepts in this course are challenging but the class is setup for students to succeed. I really enjoyed this course and would recommend it to anyone looking to learn more about pricing strategy.

5 de abr. de 2018

Even if you are familiar with the basics of microeconomics, and cost structures, this course combines it all together to provide a new perspective of using these models and concepts in pricing.

Filtrar por:

76 - 100 de 131 revisiones para Cost and Economics in Pricing Strategy

por Martin R

24 de jul. de 2017

Really nice course, well explained, and a lot of examples from actual cases!


14 de jun. de 2020

Well structured course to learn the price strategy with practical use case

por Prashant K

16 de nov. de 2019

Fantastic course with good inputs and material on fundamentals of pricing.

por Karene D

24 de abr. de 2017

Insightful course that provided a concise overview of pricing strategies.

por Felipe O

13 de sep. de 2018

I loved the course, it is both a theoretical and applied sound program.

por Evgeny L

31 de ago. de 2018

Great course. Strong theoretical base linked with practical exercises

por chintamani M

2 de feb. de 2020

excellent course and directly applicable for my current pricing job

por Ruben M

26 de jun. de 2020

It gives good insight with few concepts and easy calculations.

por shivam p

23 de sep. de 2020

Great learning even for novice learners, I am very impressed.

por Artsiom K

21 de jun. de 2017

I would definitely recommend to anyone interested in pricing!

por Jesús M S G

26 de abr. de 2021

Learned a lot about the basics of pricing! Great Course!!

por Luis S

19 de ago. de 2019

Is a good course that give you a large view abut pricing.

por Soren G

24 de mar. de 2018

Excellent program. Well delivered and really interesting.


30 de dic. de 2018

Wonderful Course, with lot of insights and case studies.

por sumangal c

5 de may. de 2021

Great course good for learning the basics of Pricing.

por Vivek K

11 de sep. de 2020

Fabulous pricing insight for pricing innovation

por Danilo C P

25 de abr. de 2017

Great course, with really insightfull topics.

por Linoy P J

3 de ago. de 2020

Wonderful course. Really enjoyed learning!

por Junior V

14 de jun. de 2020

Great content and delivery of key concepts

por Mohammad A

11 de may. de 2020

One of the best courses.

Thanks a lot :)

por MA Y

2 de abr. de 2020

Very helpful when making price decisions

por Jaysheel S

7 de sep. de 2017

Excellent course and excellent material.

por Vikash P

27 de ago. de 2017

Just superb. One of the best MOOCs ever.

por Sanjay K

11 de ago. de 2017

Great Course, Thank you Darden and BCG!!

por AMIT A G

23 de feb. de 2021

Nice course and everybody must pursue.