4.7
estrellas
651 calificaciones

98 %

Edward D. Hess

73.736 ya inscrito

Ofrecido Por

Grow to Greatness: Smart Growth for Private Businesses, Part I

Universidad de Virginia

Acerca de este Curso

3407 vistas recientes

This course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, focuses on challenges faced by existing private businesses when they attempt to grow substantially.

Fechas límite flexibles

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Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Aprox. 10 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Qué aprenderás

Common myths and truths about growth in business
Growth readiness assessment
The 4 P's of growing a business: planning, prioritization, pace and process
Four ways to grow your business: scale and CVP, innovating, outsourcing and strategic acquisitions

Habilidades que obtendrás

Planning
Entrepreneurship
Business Intelligence
Innovation
Strategic Management

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Aprox. 10 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Instructor

Calificación del instructor

4,76/5 (81 calificaciones)

Edward D. Hess

Professor of Business Administration

Darden School of Business

86.790 alumnos

2 cursos

Ofrecido por

Universidad de Virginia

A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.

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Programa - Qué aprenderás en este curso

Calificación del contenido98%(3,315 calificaciones)

Semana

Semana 1

4 minutos para completar

Course Overview

4 minutos para completar

1 video (Total 4 minutos)

Semana

Semana 2

2 horas para completar

The Truth About Growth

This module presents an overview of growth in business with common myths and truths. There is a required reading: Edward D. Hess, "Growth is the Dynamic Confluence of Strategy, Entrepreneurship, and Values." An option case study reading on Eyebobs Eyeware, Inc is also available. Please visit the Eyebobs website at https://www.eyebobs.com and think about whether Julie's vision and customer value proposition connects with you. What do you like about the site? What do you dislike? Why is her website so important to her business? What should Julie do to keep her website "fresh"?

2 horas para completar

8 videos (Total 82 minutos), 1 lectura, 1 cuestionario

Semana

Semana 3

2 horas para completar

Fellers Gourmet Workshop

2 horas para completar

3 videos (Total 66 minutos), 1 lectura, 1 cuestionario

Semana

Semana 4

2 horas para completar

The 4 P's

2 horas para completar

7 videos (Total 87 minutos), 1 lectura, 1 cuestionario

7 videos

The Infrastructure of Growing a Business: Planning, Prioritization, Pace and Processes21m

Defender Direct Case Study22m

Defender Direct: Planning, Prioritization, Pace and Processes 10m

Prioritization: What, Whom, and Why? Where is the biggest fire?9m

Processes: 99% Defect Free On Time Delivery to Customers5m

Pacing Growth: Controlling Your Gas Pedal3m

Defender Direct Interview with Dave Lindsey14m

1 lectura

Module 4 Readings10m

1 ejercicio de práctica

The 4 P's30m

Semana

Semana 5

2 horas para completar

Four Ways to Grow a Business

2 horas para completar

8 videos (Total 83 minutos), 1 lectura, 1 cuestionario

8 videos

How to Scale Your Business with Enchanting Travels Case Study19m

Customer Value Proposition6m

Enchanting Travels Case Study: Processes14m

Improving Your Business and Franchise Opportunities10m

Learning Companies: Innovating in Your Business5m

Scaling: Planning, Processes, Outsourcing, and Ways to Grow Your Business5m

Strategic Acquisitions3m

Enchanting Travels Interview with Parik Laxminarayan16m

1 lectura

Module 5 Reading10m

1 ejercicio de práctica

Four Ways to Grow a Business30m

Semana

Semana 6

1 hora para completar

Creating a Growth Plan

This module dives into the logistics of creating a growth plan for Barger & Sons, Inc. The required reading is Edward D. Hess, "C.R. Barger & Sons, Inc.," Case Study. Eric Barger faces a big growth challenge. His primary product is concrete septic tanks. His product does not differ from his competitor's products. His business is not well known. He does not sell to the end user. His customers buy based primarily on price. His business has stopped growing and is not that profitable. His father has said the business must grow or it will be closed. Your assignment is to use the concepts you learned in the previous modules to create a growth plan for this business. For this assignment, please list all the growth ideas you can create for him to consider. Do not narrow his choices, but be realistic with your ideas. It will help you to think about growth options using the four ways to grow a business: improvements, innovation, scaling, and strategic acquisitions. A second way to think about his growth options is in functional business terms: product design; supply of raw materials; product manufacturing; product pricing and terms; product sales; delivery; customer service; technology; and marketing. Your end work should be a list of realistic growth ideas.

1 hora para completar

5 videos (Total 46 minutos), 1 lectura, 1 cuestionario

Semana

Semana 7

1 hora para completar

Final Exam

1 hora para completar

Reseñas

4.7

189 reseña

5 stars
80,18 %
4 stars
16,28 %
3 stars
1,99 %
2 stars
0,92 %
1 star
0,61 %

Principales reseñas sobre GROW TO GREATNESS: SMART GROWTH FOR PRIVATE BUSINESSES, PART I

por FP13 de dic. de 2015

As the part two, this a very useful course, great info if you are worry about to grow a business, it make me focus on the important points.

por RR21 de ago. de 2015

Very useful course with a good learning structure! Recommended to everyone thinking about starting they own venture.

por CB1 de dic. de 2015

I have been taking business courses for over 20 years, and have not run into a course so full of good ideas in such a short space of time, let alone for free. congratulations and than

por GB19 de ene. de 2016

This course introduces very interesting concepts, the Professor is very entertaining and the Syllabus is very clearly structured. Thank you!

Ver todas las reseñas

Preguntas Frecuentes

¿Cuándo podré acceder a las lecciones y tareas?
El acceso a las clases y las asignaciones depende del tipo de inscripción que tengas. Si tomas un curso en modo de oyente, verás la mayoría de los materiales del curso en forma gratuita. Para acceder a asignaciones calificadas y obtener un certificado, deberás comprar la experiencia de Certificado, ya sea durante o después de participar como oyente. Si no ves la opción de oyente:
es posible que el curso no ofrezca la opción de participar como oyente. En cambio, puedes intentar con una Prueba gratis o postularte para recibir ayuda económica.
Es posible que el curso ofrezca la opción 'Curso completo, sin certificado'. Esta opción te permite ver todos los materiales del curso, enviar las evaluaciones requeridas y obtener una calificación final. También significa que no podrás comprar una experiencia de Certificado.
¿Qué recibiré si compro el Certificado?
Cuando compras un Certificado, obtienes acceso a todos los materiales del curso, incluidas las tareas calificadas. Una vez que completes el curso, se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes participar del curso como oyente sin costo.
¿Hay ayuda económica disponible?
Sí. En ciertos programas de aprendizaje, puedes postularte para recibir ayuda económica o una beca en caso de no poder costear los gastos de la tarifa de inscripción. Si hay ayuda económica o becas disponibles para tu selección de programa de aprendizaje, verás un enlace para postularte en la página de descripción.

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Grow to Greatness: Smart Growth for Private Businesses, Part I

Grow to Greatness: Smart Growth for Private Businesses, Part I

Acerca de este Curso

Qué aprenderás

Habilidades que obtendrás