This course focuses on challenges faced by existing private businesses when they attempt to grow substantially.
Grow to Greatness: Smart Growth for Private Businesses, Part I
ofrecido por
University of Virginia
Acerca de este Curso
4.7
440 calificaciones
Qué aprenderás
Common myths and truths about growth in business
Growth readiness assessment
The 4 P's of growing a business: planning, prioritization, pace and process
Four ways to grow your business: scale and CVP, innovating, outsourcing and strategic acquisitions
Habilidades que obtendrás
PlanningEntrepreneurshipBusiness IntelligenceInnovationStrategic Management
Programa - Qué aprenderás en este curso
Semana
1Course Overview
This module introduces the course.
1 video (Total 4 min)
1 videos
Semana
2The Truth About Growth
This module presents an overview of growth in business with common myths and truths. There is a required reading: Edward D. Hess, "Growth is the
Dynamic Confluence of Strategy, Entrepreneurship, and Values." An option case study reading on Eyebobs Eyeware, Inc is also available. Please visit the Eyebobs website at https://www.eyebobs.com and think about whether Julie's vision and customer value proposition connects with you. What do you like about the site? What do you dislike? Why is her website so important to her
business? What should Julie do to keep her website "fresh"?
8 videos (Total 82 min), 1 reading, 1 quiz
8 videos
The Eyebobs Conversation26m
Growth Research10m
A More Realistic View of Growth5m
A Growths Risk Assessment Tool10m
Julie Allinson Interview: Intro2m
Julie Allinson Interview14m
Julie Allinson Interview: Conclusion1m
1 lecturas
Module 2 Readings10m
1 ejercicios de práctica
The Truth About Growth8m
Semana
3Feller's Gourmet Workshop
This module presents an series of questions to discover if you are ready
for growth. The required reading is by Edward D. Hess, 3 Fellers
Bakery, Case Study.
3 videos (Total 66 min), 1 reading, 1 quiz
3 videos
Workshop: Part 2 Feller's Gourmet - Growth Analysis25m
Workshop: Part 3 Feller's Gourmet - Growth Decision14m
1 lecturas
Module 3 Readings10m
1 ejercicios de práctica
Feller's Gourmet Workshop4m
Semana
4The 4 P's
This module presents the four P's of growing a business: planning,
prioritization, pace and processes. The four ways to grow your business are improvements, innovations, scaling, and strategic acquisitions. The required reading is Edward D. Hess, "Defender Direct, Inc.: A Business of Growing Leaders," Case Study.
7 videos (Total 87 min), 1 reading, 1 quiz
7 videos
Defender Direct Case Study22m
Defender Direct: Planning, Prioritization, Pace and Processes 10m
Prioritization: What, Whom, and Why? Where is the biggest fire?9m
Processes: 99% Defect Free On Time Delivery to Customers5m
Pacing Growth: Controlling Your Gas Pedal3m
Defender Direct Interview with Dave Lindsey14m
1 lecturas
Module 4 Readings10m
1 ejercicios de práctica
The 4 P's10m
Instructores
Edward D. Hess
Professor of Business AdministrationDarden School of Business
Acerca de University of Virginia
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
Preguntas Frecuentes
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