Stories

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Skills You'll Learn

Social Network, Viral Marketing, Marketing, Marketing Strategy

Reviews

4.8 (5,115 ratings)

  • 5 stars
    79.98%
  • 4 stars
    16.50%
  • 3 stars
    2.81%
  • 2 stars
    0.44%
  • 1 star
    0.25%

LC

Jul 16, 2022

Very good information and offered in a relatable manner. Disapointed that quizzes still weren't effective for audit users. Maybe have a quiz for just for audit users, such as 3-5 questions vs the 10.

RC

Dec 20, 2018

Pleasant tone, many tangible illustrations that bring the theory to life. Well-balanced pace. Could be complemented by a practical exercise - but perfect for working professionals who have less time.

From the lesson

The Power of Word of Mouth

Taught By

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    Jonah Berger

    Marketing Professor

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