Jun 09, 2017
This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!
Dec 03, 2015
Learned a lot of things in this course. Have already started changing the way I think about pricing in my current position. I hope we get the opportunity to apply these concepts in Capstone project.
por Jennifer B
•Feb 06, 2017
I really enjoyed Professor Kahn's part of the course, and Professor Bell was good but his subject matter was less interesting to me. Professor Fader was unclear even after repeated viewings.
The biggest problem with the course was the terrible editing. Sentences were cut off in the middle. Instructors would say they would talk about subject X next and the video would end. Mini-quizzes were given before the material was covered, and some questions on the final were never explained. It was clear that the course designer never watched the completed course to check if everything made sense.
Because the organization was so bad, I decided not to complete the specialization. I expected better from an Ivy League school.
por Siddharth G
•Jun 02, 2019
damn good
por Abhishek K
•Jul 18, 2016
Profoundly insightful about the Marketing process. I developed a deep respect for the esteemed panel of Professors and their simple approach to explaining and applying complex Marketing concepts.
por PARAMA B
•Jun 27, 2019
I had a wonderful experiencing learning and gaining the basic knowledge of Marketing. I would like to thank each Professor who explained the topics so well and made it even more interesting with the case studies of various companies.
por Danish k
•Jul 05, 2019
Excellent! Barbara is an excellent teacher, love her style
por Byrne C
•Jun 28, 2019
very informative and useful
por Diane S
•Jun 28, 2019
You need to watch it a couple of times and take really good notes. There are fine lines between a number of the examples and it isn't clear at first. But, as you read it again and understand it, the answer becomes more clear to you.
por Ahmed M A E
•Dec 07, 2018
Very nice content and dense science!
por Jaime M
•Jun 24, 2019
High-quality course from a top university offered by top professors.
por Rimma T
•Jun 29, 2019
Thank you!
por David P
•Jun 25, 2019
Great course! Tons of in depth knowledge and interesting case studies.
por Anand m
•Jun 26, 2019
i m feeling glad that warthon offers us a world class knowleadge .
por Marina
•Jun 22, 2019
great course
por 陈浩天
•Jul 09, 2019
上完课咋还收钱呢
por Alameen R
•Jul 08, 2019
I loved it.
por Alison Z
•Jul 02, 2019
Great intro course to morden marketing concept and mindset.
por vikram k
•Jul 06, 2019
Very informative.It opened a completely career option for me
por Florian, C C
•Jun 30, 2019
It was very pleasant to learn about this very new topic for me (with a very engineer background working on Oil platform). I trully enjoyed the energy of each professor and I was constantly looking forward the next lesson. They managed to make this courses very friendly and act as each class was in 101.
Thank you very much dear Professors.
por Han Z
•Jun 30, 2019
Really perfect course providing a very first overview of Marketing. As an employee working in Luxury retail domain, this helps me build a basic marketing/business vision. Many thanks to all 3 professors and looking forward to another challenge ! Thank you
por Akshay T
•Jun 09, 2017
This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!
por Suganya M
•Dec 14, 2018
very useful , i learned lot of new thinks in market, prodcut .
por Shery R R
•Jun 22, 2019
perfect and great professors
por David A A
•Feb 23, 2019
Informative Course, updated concepts and teachings. The programme was more grilling than i thought but its worth it.
por Lori K
•Mar 02, 2019
I learned a lot in this course, much of which I can apply to my current position. I liked all the professors. A couple of comments regarding improvements:
It would be great to have the professors' slides in a separate file (like they have for the accounting course).
I wish the material could be updated - particularly in the discussions of online retailing - everything was from 2013, and a great deal has changed since then. I know that in 2013, my company had no online presence - now we use social media to engage our agents, recruit new agents, advertise, etc. I think with the changes in technology moving so quickly now, this is one segment of the course that felt very dated.
por EMEKA J I
•Oct 06, 2019
I really enjoyed this course and will be revisiting from time to time for refresher. Thanks a lot to the lecturers and Brabara Khan; thanks for driving the course home. Emeka from Lagos, Nigeria.