Central and Peripheral Route

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MO

Dec 24, 2018

Great course structure, great professor. This was a very interesting and eye opening course for me, it's well explained and given with so much care of the information. Thank you so much.

LH

Aug 09, 2016

An awesome course, very interesting and the teaching method was awesome. Loved the drawings presented, it made it a lot easier. Hope to be studying at this University in the future.

De la lección
Technical Approaches to Communication Science
The linear effect-oriented approach is discussed and how it developed in the twentieth century. Evolving from a belief in all-powerful effects after World War I to a more nuanced negotiated effects perspective in the sixties.

Impartido por:

  • Rutger de  Graaf

    Rutger de Graaf

    PhD

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