Design Thinking

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TS

Sep 15, 2020

I really liked the way Prof. William Qualls explained everything lucidly that was easy to grasp even to a novice like me.

BM

Mar 05, 2020

Great course , I really enjoy every session and was very interactive .Thank you coursera

De la lección
MODULE 4: Design Thinking and Customer Journey Maps
The purpose of the journey map is to identify the touch points of engagement with customers and to identify customer needs and expectations through the eye of the customer and their experiences.

Impartido por:

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    William Qualls

    Professor Emeritus of Marketing

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