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1.5.2-Le parcours d'Isabelle Hennebelle, L'Express

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Devenir entrepreneur du changement

4.7 (392 calificaciones) | 47K estudiantes inscritos

Ce cours est conçu pour accompagner toutes les personnes qui veulent avoir un impact positif dans la société, mais qui ne savent pas comment agir. Quel que soit votre âge ou votre formation académique, ce cours vous aidera à trouver la voie qui vous correspond pour faire bouger les lignes ! Vous apprendrez comment passer de l’envie à l’idée, et de l’idée à l’action.

Destrezas que aprenderás

Business Model, Communication, Social Entrepreneurship, Entrepreneurship

Revisiones

4.7 (392 calificaciones)

5 stars
312 ratings
4 stars
67 ratings
3 stars
8 ratings
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1 star
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SO

Aug 08, 2016

Cours en ligne complet, varié et mettant en action nos idées. On repart du MOOC avec des exemples à suivre, des outils à adapter et les premières étapes de nos projets réalisées.

JV

Nov 18, 2015

Inspirant et enrichissant ce MOOC donne de l'énergie pour devenir soi-même un acteur du changement.\n\nUn grand merci pour la qualité de ce MOOC et de ces contributeurs !

De la lección

S’inspirer : comment chacun peut devenir entrepreneur du changement

L’objectif de ce chapitre sera de vous montrer que changer le monde, c’est possible ! Si, si, c’est vraiment possible. Et surtout, on essaiera de vous montrer, qu’en plus, c’est possible de pleins de manières différentes. Vous allez voir !

1.5.2-Le parcours d'Isabelle Hennebelle, L'Express4:09

1.5.3-Le parcours d'Antonio Meloto, Gawad Kalinga2:19

1.5.4-Le parcours d'Habiba Addi, Elmas2:23

1.5.5-Le parcours de Christian Vanizette, MakeSense5:55

1.5.6-Le parcours d'Arnault Martin, Musique Pour Tous3:28

1.5.7-Le parcours de Fabien Courteille, Plush&Play4:27

1.5.8-Le parcours de Pierre Rabhi, Mouvement Colibris7:45

Impartido por:

Bénédicte Faivre-Tavignot
Directrice de la Chaire “Social business / Entreprise et pauvreté”, et du "MSc in Sustainability and Social Innovation"
Frédéric Dalsace
Associate Professor
Nathalie Lugagne
Professeur Affilié et Doyen Exécutif de la Faculté et de la recherche
Stéphane Riot
Fondateur NoveTerra
Florian Hoos
Assistant Professor
Aymeric Marmorat
Directeur exécutif d’Enactus France
Lise Penillard
Directrice pédagogique du Master Sustainability & Social Innovation
Ucka-Ludovic Ilolo
Chorégraphe d'entreprise, Fondateur de O' In Motion
Matthieu Dardaillon
Joséphine Bouchez
Co-fondatrice, Ticket for Change

Transcripción

I began my career as a reporter on the former Soviet Union and so for six years, I filmed in twenty or so countries in Central and Eastern Europe and the former Soviet Union. The idea was to understand how they did business in those countries which were just... it was the phase just after the collapse of the Soviet Union. And that was key: on the one hand because these are countries where poverty was significant, so I came face to face with people's poverty on the one hand and interviews with figures from the financial world who were extremely well-off. So there was a contrast: within the same day I'd see, well, significant contrasts. And what struck me was that whenever I went back there, what I saw on the ground was the corruption, of course, the mafia, of course, the prostitution, the never-ending rhetoric about those countries. But what I also saw were entrepreneurs... citizens who wanted to get their country back on its feet. And whenever I returned to France, almost all I saw was the negative image of those countries and I wondered how I could contribute: I thought, that won't help them, so how can I do something to help, well, in my small way, with articles explaining, well, how things work these countries, this is how they are doing things, this is how people can set up a company. Of course, it's very hard, but you can, there are people who do so and it can work. So that was key, because I saw the imbalance between always highlighting what is not working and highlighting solutions to make things better. And, from these experiences on the ground, I decided to put the spotlight on what can be done to improve things. So these experience in the Eastern Bloc really made me want to focus on solutions, it had a clear influence on the rest of my career, because I then joined "L'Enterprise" magazine for six years, and it was the idea of emphasising practices within SMEs, and in France specifically, and in that respect it was really a very hands-on, practical approach: what can we do to make my business work, that was one phase-- and I'm still pursuing it-- and then I joined "L'Expansion" and then fairly soon afterwards "L'Express" at the same time, on issues of of social innovation, issues of human resources, really with the idea: how can I serve my readers, be a a journalist but with a an angle of serving the public, how can I help to make the the reader's life, well, more pragmatic, more constructive. That's something I'm really keen on. And so when, spurred on by this idea, I was actually able to seize the opportunity I was given within the group, four years ago, the director of the Express Roularta group, Corinne Pitavy, said to me in a meeting: "Well, the Express Roularta group could do with working on the idea of the meaning of work". As it turned out, I had just recently had a very long interview with Arnaud Mourot from the Ashoka association, who spent two hours telling me about co-creation, hybrid value chains, the inclusive economy, and well, all of these subjects, and I put two and two together. Don't ask me why: there are things that you do unconsciously. I put both things together and as a result I put myself forward to lead the whole "meaning to work" angle at L'Express, with management, so really everyone involved in the management, we got together for several weeks to put together this package together in a truly cross-media way: so Print, Web, events, and so that was it. That was the package that I was given the chance to lead and which I have been developing for four years.

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