Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)

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Del curso dictado por The Chinese University of Hong Kong

Entrepreneurship

18 calificaciones

The Chinese University of Hong Kong

Entrepreneurship

18 calificaciones

Curso 3 de 4 en SpecializationDoing Business in China

An entrepreneur is someone who is always on the lookout for problems that can be turned into opportunities and finds creative ways to leverage limited resources to reach their goals. In this course, learners will be introduced to the fundamental concepts, theories, and frameworks of entrepreneurship and learn how to apply them within the context of the world's largest market: China. Through cases, articles, and experiential learning, learners will gain expertise in how to identify and evaluate opportunities; interpret, analyze, and build financial models to enable high-growth ventures; practice living life as an entrepreneurial leader; and create a new product or service for the Chinese market.

De la lección

Module 4. Startup Financing

In this module, you will learn how to get funding to support operations of your startup. You will learn about different modes of investment. Most importantly, you will learn more about the financial analysis which potential investors use to assess your startup.

Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)7:21

Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)4:45

Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)5:11

Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)7:25

Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)3:27

Conoce a los instructores

Prof. Dominic Chan
Associate Director, EMBA Program, Associate Professor of Practice in Entrepreneurship, Project Director, Centre for Entrepreneurship
Department of Decision Sciences and Managerial Economics

>> Okay, you have gone through some excellent program in China.

Could you tell us a little bit on your experience?

>> Yeah, so I went through a three month accelerator, so

that was actually in Dalian at that time and they've now moved to Shanghai.

>> And you have not yet launched your company at that point, so

you just joined a program, right?

>> We already launched actually, we launched in Hong Kong as a test, and

then they liked our model, and we wanted to expand that model in China.

So, we went to the accelerator, yeah.

>> because that's quite a big step, right?

I mean, coming out from Hong Kong to China,

in particular in to Dalian, North of China.

How did you actually get into the program, and what do they offer in that program?

>> Well, I think firstly, because my network was actually stronger in mainland

China in terms of the student network.

But in terms of kinds of resources, or

professional hour guide, I will stronger at Hong Kong.

So, I decided to start a test in Hong Kong.

I think going back to China allowed me to leverage that network that I already had.

I think, why they chose us may be part of that was,

because I had that existing network.

We also generated a little bit of revenue in Hong Kong already.

So, we showed that the model probably had some attraction.

>> Right, and what do they offer in that program?

Do they help you to find more customers, or do they find investors, or

even like some of the skills on how to manage a start up?

>> There's a couple of aspects to the program.

So, it basically simulates a lot of the bigger US programs, accelerator programs.

So, there's a basic course that is around

business, some product tech design kind of thing,

and then there's definitely a large kind of investment element around that as well.

So, we have basic sort of startup classes a couple times a week.

We have kind of weekly mentors that come in, they actually fly in mentors.

That will focus on a specific topic, and

then like most accelerators you're kind of working towards the final demo day where

you present your business to your investors.

>> Right, so what happened after that?

Did you find it useful, and how did this shape your business from that point?

>> I think a couple of things, being in Dalian is, I mean you're pretty isolated.

So, I mean, we live next to the accelerator, and

I can walk five minutes and we can get to the accelerator.

And then your kind of force to this business like 24/7 literally, basically.

>> Right.

>> And the other thing is, I think, because it was quite investment focused

and it's quite, I mean, it's a structured program and there's weekly check in.

It creates some kind of discipline around processes.

So, I think, that's something that we didn't have when we were in Hong Kong.

It was a bit more just freestyle and then, I think,

the last part is definitely the network, so

we did actually end up finding an investor from the network from the accelerator.

>> That's good, that's good.

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