Interview with Pietro Leemann - Joia Restaurant

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Destrezas que aprenderás

Promotion And Marketing Communications, Food Marketing, Marketing, Brand Management

Revisiones

4.8 (1,072 calificaciones)
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AB

Apr 01, 2019

this is a very good course , excellent slides , well explained and the interviews with business people in food and beverage field where a great help to understand how they involve in the market.

LW

Dec 04, 2016

A educational course with a lot of useful information. The interview with different kind of stakeholders also help the student to understand the ideology of the food & beverage management.

De la lección
Tradition vs. Innovation
The role of tradition and innovation along the customer experience in the food and beverage industry. The value of brands in the tradition and innovation dilemma.

Impartido por:

  • Gabriele Troilo

    Gabriele Troilo

    Associate Professor

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