Case Study Intro: Pepsi Refresh

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Del curso dictado por University of Illinois at Urbana-Champaign
Marketing in a Digital World
4405 calificaciones
University of Illinois at Urbana-Champaign
4405 calificaciones
Curso 1 de 7 en Specializationmercadeo digital
De la lección
Digital Tools for Persuading Customers to Buy Your Products
How are products promoted in our digital world? In this module, you learn how new digital tools are enabling customers to take a more active role in promotional activities.

Conoce a los instructores

  • Aric Rindfleisch
    Aric Rindfleisch
    John M. Jones Professor of Marketing
    Department of Business Administration

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