4.0 Introduction to the session

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Destrezas que aprenderás

Market Segmentation, Marketing Process, Positioning (Marketing), Value Proposition


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24 de ago. de 2017

a real valuable source of learning positioning and really talented and well educated instructors , my only concern is that Citroen case study that there was no eng subs at all


7 de feb. de 2021

Great course to learn about Positioning and Marketing Strategy. I highly recommend this course. Thank you for offering this valuable course to me

De la lección


In the fourth module we speak about positioning itself. The positioning concept is analyzed and practical tools are shared to define it . Furthermore, key marketing strategies and market trends affecting positioning are offered.

Impartido por:

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    Ignacio Gafo


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