2.4 Franchising

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Del curso dictado por The Hong Kong University of Science and Technology
Protecting Business Innovations via Strategy
6 calificaciones
The Hong Kong University of Science and Technology
6 calificaciones
De la lección
Move Fast or Get Passed
Small firms that lack resources of giants can create barriers by being faster and more flexible. Some large firms (i.e. Google & Amazon) also seek to use rapid innovation and change to create sustainable barriers to being copied.

Conoce a los instructores

  •  Theodore Henry King CLARK
    Theodore Henry King CLARK
    Associate Professor
    Information Systems, Business Statistics and Operations Management Department

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