What is Social Capital and Why Does It Matter?

In this module, you’ll learn about the power of developing mutually supportive relationships in predicting success and well-being in life. You’ll learn what social capital is, why it is a competitive advantage, and how it contributes to your success, as well as to the success of organizations and societies. You’ll learn to avoid several myths associated with relationship building, as well as four skills that are essential to developing relationships and social capital: developing self-awareness, creating your brand, being an energizer, and building your network of relationships. You’ll also have an opportunity to think about your brand, as well as map out and assess the effectiveness of your own network based on four criteria: size, structure, diversity, and strength of relationships.

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