Nothing will help a team deliver better outcomes like making sure they’re building something the user values. This might sound simple or obvious, but I think after this week it’s likely you’ll find opportunities to help improve your team’s focus by testing ideas more definitively before you invest in developing software. In this module, you’ll learn how to make concept testing an integral part of your product pipeline. We’ll continue to apply methods from Lean Startup, looking at how they pair with agile. We’ll look at how high-functioning teams design and run situation-appropriate experiments to test ideas, and how that works before the fact (when you’re testing an idea) and after the fact (when you’re testing the value of software you’ve released).