Brand Architecture: Etch A Sketch

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Destrezas que aprenderás

Marketing Experiments, Customer Lifetime Value, Regression Analysis, Marketing Analytics, Brand Equity

Revisiones

4.6 (909 calificaciones)
  • 5 stars
    618 ratings
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    218 ratings
  • 3 stars
    44 ratings
  • 2 stars
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  • 1 star
    15 ratings

Professor Raj is very nice. He explains it way that it's very easy to comprehend and not too overwhelming in terminologies. It is very useful for my marketing career\n\nGood luck Prof Raj

Very good course on Marketing Analytics. Especially good for someone looking to enter the field of marketing analtytics or for marketing managers who are trying to be more data driven.

De la lección
Metrics for Measuring Brand Assets

Impartido por:

  • Rajkumar Venkatesan

    Rajkumar Venkatesan

    Ronald Trzcinski Professor of Business Administration

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