In this course, you’ll learn the foundational economic theories behind health care innovation and how to optimize your own health care practice or organization. Designed to help you gain a practical understanding of the theoretical frameworks of behavioral economics and operations management in the health care setting, this course will help you apply these frameworks to assess health care practices and apply innovation while managing risk. You’ll also explore the best practices for evaluating one’s innovative practices, using real-life examples of success to see the concepts in action. By the end of this course, you’ll have honed your skills in optimizing health care operations, and be able to develop the right set of evaluations and questions to achieve best innovative practices within your organization.
Behavioral Biases and Asymmetric Paternalism
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Del curso dictado por University of Pennsylvania
Health Care Innovation
University of Pennsylvania
Curso 4 de 4 en SpecializationThe Business of Health Care
De la lección
Module 4
This module was designed to highlight the importance of behavioral economics in health care practice and how to utilize behavioral economic theory to optimize the operations of your health care organization. You’ll explore Expected Utility Theory and the different types of Prospect theory such as Reference Dependence, Diminished Sensitivity, and Loss Aversion in the context of health care. By studying real-life examples of Default Bias and Increased Cost Sharing case studies, you’ll establish a framework for health care interventions that will be effective and successful after implementation. By the end of this module, you’ll be better able to determine the theoretical basis for certain health care practices such as nudge units and whether such practices would benefit your organization.
Conoce a los instructores
Christian TerwieschAndrew M. Heller Professor at the Wharton School, Senior Fellow Leonard Davis Institute for Health Economics Co-Director, Mack Institute of Innovation Management
The Wharton School
Amol S. Navathe, MD, PhDAssistant Professor of Medical Ethics and Health Policy
Department of Medical Ethics and Health Policy
David A. Asch, MD, MBAProfessor of Medicine and Professor of Medical Ethics and Health Policy
Department of Medicine
Roy Rosin, MBAChief Innovation Officer
Penn Medicine
Kevin Volpp, MD, PhDProfessor of Medicine, Division of Health Policy / Professor of Health Care Management
Perelman School of Medicine / The Wharton School
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