Introduction to Week 3

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Destrezas que aprenderás

Press Release, Public Relations, Branding, Influencers

De la lección

Issue and Crisis Management

In this module, you will learn the difference between an issue and a crisis situation, including the risk and reward to company reputation. You will also learn the basics of crisis communication and reputation management.

Impartido por:

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    Erin Willis

    Associate Professor

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