Students must learn essential knowledge and skills to deliver an impressive English speech or presentation for academic purposes, job hunting, and business occasions. Global perspectives and inter-cultural communication skills are taught here to facilitate most Chinese English learners. 学习在学术交流、求职、海外留学与商务场景下进行英文演讲与演示所必备的知识与技能，强化中国学生的全球化视角与跨文化沟通技巧。
7.9 要注意的文化差异
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Del curso dictado por Peking University
Essentials for English Speeches and Presentations 英语演讲与演示
94 calificaciones
De la lección
Week7. 看看外教怎么说 Native expert’s view
张宏岩老师邀请美国好友Charles Odendhal 先生为大家上课。Odenhal 先生自98年致力于为中国知名大学和企业包括央企高管做沟通方面的训练。他从母语者角度不仅告诉大家应该如何做一个好的演讲，而且提供了克服演讲中障碍的方法，更有一些关于英语演讲的建议与问答，简直是倾囊相授啊！速速来看！Mr. Charles Odendhal, an experienced lecturer from USA who had been providing communication training to many leading Chinese universities and enterprises, together with executives from SOEs under supervision of the central government. He shared, from a native speaker’s point of view, his own experience teaching a Chinese to make great English speeches and presentations.
Conoce a los instructores
Hongyan 宏岩 ZHANG 张Dr.
School of Software& Microelectronics北京大学软件与微电子学院
Okay, the American and Chinese presenter and audience, okay.
Americans tend to be more relaxed than most Europeans,
anyway, about doing presentations.
I'm sure you've been here at Baidai, you've gone to a few speeches,
where people from different countries come here.
And I'm sure everybody was very respectful and did their job.
But I think if you meet Americans in a company, or
perhaps in a corporate setting, they'll be pretty easygoing people.
We'll have some donuts and a little talk before,
small talk before the meeting perhaps, and Talk about their family.
Your dog had puppies, that's wonderful.
How's your baby?
I heard she was sick last week.
How's your wife?
A little small talk before the meeting, before the presentation, that's normal.
Americans like doing things like that.
And they're more open to questions and challenges.
It's like you know I don't think that's true.
And go yeah well I think it's true.
They're more open to discussion I think than most people do.
But I found in China for
example Chinese people don't really like to challenge Western people.
They think it's disrespectful, and they won't disagree so much.
So this causes miscommunications, and
misunderstandings like we talked about a little bit before, okay.
Meetings, meetings you're going to do a lot of meetings.
If you graduate from Beijing University,
you're going to be working in a white collar job somewhere.
You're not going to be working on the farm okay.
So you're going to be going to meetings, and a lot of meetings.
I don't know if you've ever been an intern yet working at a corporation but
that's what corp companies do, meetings after meetings after meetings.
And a lot of them waste time.
They're not well-prepared.
People don't really take them seriously sometimes.
They just go there to sit there and eat a doughnut, listen to somebody, and leave.
Well, If you go to a meeting, and the boss is speaking, blah, blah, blah.
And you know what he's talking about.
You understand everything.
You're sitting there looking at him.
He's going to think you don't care.
You're not participating.
You're not asking questions.
And this really causes problems for
some Chinese people because you don't participate that much.
People think you don't know what's going on, the boss especially.
And so they might say you know Bob let's go down to your office,
talk for a while, come see me in the office, right?
That's not a good thing.
because he's looking for something wrong and he will find something.
Let's go to your, you like Doom?
Okay see you like Counter Strike.
He's going to find something, right?
So, make your boss happy.
When he's speaking, whip out your notebook or your computer,
and go it's great boss, everything is wonderful.
You're like, my boss is an idiot, doesn't know what he's talking about,
but make him feel good like you're participating in the meeting, alright,
because you'll be doing a lot of meetings.
Now we talked about online meetings where you can't see the person,
you can only hear them.
That means you need to say something and speak slowly
carefully and clearly because
they will hear you speaking slowly and they realize they need to speak slowly.
Because if you go, yeah Bob I hear you.
Everything's okay.
You're like he speaks quickly, and speak faster.
You don't want that.
You want to know what's going on.
So what you're trying to do is control the speed of the meeting.
Now, if they're speaking too quickly, there's no problem of saying,
[NOISE] excuse me, Bob, I'm not a native English speaker.
Could you please slow down a little bit?
Or, if I make any mistakes please correct me.
That's not a problem because once you say please to an American, they have to do it.
It's the magic word that everybody learns as a child.
Say please and thank you and they have to be polite, right?
Now, as I said before, participate.
Don't just let one person be the team leader and do all the talking.
Because it means to the people on the other side that
the other people aren't really involved.
They're not really part of the team.
You need to prepare your team, prepare your other people to participate.
Speeches, well, speeches usually,
like I said before, you're locked into a text that you must follow.
But again, speaking clearly, speaking slowly and the larger the room,
the slower you usually speak, because the larger the room, the more ambient noise.
Somebody's moving over here, rustling papers over here, whispering over there.
As you get further, and further back in the room, you're separated by more, and
more noise to the back of the room So always remember to
speak slowly, clearly, carefully and project to the last person in the room.
And they'll hear you much better.
Lectures, well, I've done a lot of lectures,
and I've noticed that a lot of my students don't take notes very much.
Now when I give a lecture,
because I'm giving you information that's not in the book.
It's new knowledge.
I did research, it's important for you.
And it's probably going to be 20% of your test.
So you should take notes.
Don't just put your mobile phone up there.
Hit record, and go back and play with your other mobile phone and play games, and
then listen to it later, you wasted a whole hour or two.
Instead, take a notebook, take your recorder,
key zero, zero, zero, put the index number down, and listen.
If they say something important, write it down.
You don't understand something?
Check the index.
Zero two four, don't know what they said.
Leave some space.
Listen to it later.
Keep on going. All right?
That way you can keep up, even though your English level might not be so low.
Teams, teamwork.
People work in teams.
This is normal in any company you go to and you make presentations to teams.
For example, you might be the team leader and you have a new direction.
Maybe some new policy that your boss wants them to follow.
You're going to instruct them and teach them.
Now we're all friends.
Hopefully, we're team members, we work together.
So you can relax, have a good time but still give them the information the need.
Especially, give them an agenda,
that you're going to cover these points at the meeting.
And you give your presentation that covers those points and
then any new business or maybe something else they may come up with end discussion.
Ooh innovation,
time how's our time going so far.
10 more minutes ooh I have a lot about innovation.
Innovation is my favorite topic.
I've taught at the graduate and
undergraduate level, as well as entrepreneurship and marketing.
These are the three I really enjoy because they're all creative based.
To do marketing, you need to be creative.
If you're doing innovation, gotta be creative and
entrepreneurship yes, yes.
So what has happened?
I'm going to tell you a quick story, a sad story, about Japan.
The Japanese during the Menzies, I think in 1850s or 60s I guess.
Commander Perry,
US ship commodore Perry, brought three ships into Japan
and showed the Japanese the real power of technology.
And the Japanese said, okay, we'll open up, we appreciate
your level of technology and we'll accept you as trade partners.
Now, why did the Japanese do that?
They didn't have to, Americans only had three ships,
we couldn't conquer the whole country.
They wanted that technology.
Why?
Well there's a lot of conflict between China and Japan over the years.
The Yuan Dynasty for example, Japan was attacked several times.
And Japan knew they needed technology for the future, and so they accepted this.
But at the same time,
your government at the time that the Suchi, is the name of the time?
Her name's Suchi, I think it is, right?
She said no, we don't want contact that much and
you had the wars back and forth, and the eight powers, but Japan adapted.
And they took this technology, they sent engineering students to America.
And they brought back the latest technologies from the whole world.
And by the 1890s they had modern ships, modern weapons.
They attacked you at Yenti and Dali and places like that.
And they took Dali and Taiwan and Diu, right?
Because they had the technology.
Now they defeated the Russians,1907 I think it was or whatever it is.
And then they attack the Americans back in December 7th, 1941.
And the had a very modern military, very advanced, the latest technologies.
America didn't have,
because we didn't have a reason to have any warships at the time like that.
But here's what happened.
Six months later, we had radar, computers,
high level technologies, better aircraft, better ships.
We completely altered our military because we had innovation, we had scientists.
The Japanese had engineers and they did not have the capacity to do innovation.
And this is a great weakness that I think everybody should appreciate.
Now today, everybody talks about innovation.
Yeah, let's do innovation in China.
And that's important, and
this is a cultural difference that is a problem sometimes here in China.
If you don't ask questions and you're afraid to make mistakes.
You can't speak out in front of people when you're afraid to look silly.
Then it's very difficult to do innovation.
Innovation starts with creativity and creativity usually begins In a team,
such as brainstorming, which isn't very useful sometimes.
But if you don't ask questions, you don't participate, nothing really happens.
And so just like making a presentation you need to overcome your nervousness,
you need to be able to speak out.
Be aggressive, challenged, try something, adapt, do something new,
be prepared with knowledge so that you know what you're talking about.
Being a good innovator is also being a good presenter.
You present your ideas.
You get people to follow your ideas.
You explain your ideas.
You teach people about your ideas.
And you get people to follow you and you make a new product or service.
Innovation is a very strong development point for
developing your presentation skills.
So I would suggest if you ever have time to work in a team of some kind,
in let's say an innovation team or whatever, speak out.
Now here's what I do to make my students do this.
I say okay everybody, well these are corporate students at this time,
because I can't do this with a large audience, in a smaller audience.
I give everybody a piece of paper with a secret name.
Okay, everybody has your paper, okay.
Let's do some innovation.
Now, whatever the topic might be, whatever company it might be,
let's say a mobile phone company.
Okay, we have a mobile phone, here's the latest blah, blah mobile phone.
And we have a blind person let's put something together and
make a mobile phone that blind people can use.
I don't know, something like that and write it down.
And so people will start writing.
If I said speak, nothing would happen, see.
But they'll write things down, and they'll pass it to me.
And I'll read it and say okay.
Tinkerbell said we should do this, this and this.
Peter Pan said do this, this and this.
And everybody has a new piece of paper.
And they comment on what Peter Pan said, they comment on what Tinkerbell said, and
I get those pieces of paper back.
Okay, you say Tinkerbell's idea about this won't work because this, this,
and it goes back and forth, back and forth.
And there's real creativity going on.
People are really participating.
But they get irritated, okay.
Blah blah blah.
And after a while somebody goes okay, I'm Peter Pan.
I'm tired of writing.
And they start speaking cause they realized while they're writing things,
making a few mistakes, being creative, having some problems understanding
something, then everybody's having the same situation.
And after all, people get tired of writing back and forth.
They start speaking and then we find out that Chinese are actually quite creative.
Yeah, for example, I've had many times students come to my office and
we're talking about something and there's nobody else in the office.
They'll talk about everything.
>> [LAUGH] >> They have ideas, secrets, and
things they would never tell anybody.
But I'm a foreigner, who cares what I think?
I'm like a [FOREIGN], an alien.
They just tell me everything.
It's amazing, Chinese are actually quite colorful.
They have Dramatic ideas.
They just don't tell anybody.
But then if somebody comes in the room, a Chinese.
[SOUND] >> [LAUGH]
>> Professor, it's been very nice
talking to you.
I'll be back later, bye.
[SOUND] Off they go, right?
And so this was what happens at the corporate level or
in the educational level.
And this is something you can overcome.
This is one method I have.
I have some other methods that are concept collision, some other techniques I use to
help Chinese people work together and open up and become more creative.
You've got the capacity.
What the five greatest inventions in the world were made in China?
Wonderful things have happened here in China.
And this can continue again in the future.
You need this.
You can't depend on low-cost labor to develop your economy forever.
Costs go up.
You need value-added manufacturing.
You need innovation.
You need to be able to make things that increase the value of the labor.
And this requires creativity, innovation and of course, education.
You need to educate people in how to be creative.
How to be innovative.
And, this starts at childhood.
You take an American ten year old child, and
you give them a creativity test, boom they've got some great ideas.
If I gave you a creativity test, I'm not sure what would happen.
See, because you haven't practiced, you haven't spent much time doing this.
You haven't been rewarded in school for this.
Most children grow up knowing If you can ask good questions, you can challenge
the teacher, and you can come up with creative ideas, you'll get a better grade.
Even though you might be terrible in other areas,
the teacher knows you're smart, they'll move you on, right.
That's how I got through school anyway, because I was tired, I was poor.
I worked all the time.
When I school I didn't have time for homework.
But I came up with good ideas and
my teacher said, you're terrible in school but hey, you're pretty creative.
Okay, pass me on, right?
That's how I finally made it to college, right?
Then I could take a rest.
Anyway, so these are some things you might consider.
Developing your country is going to require innovation.
And innovation comes from opening up and being more willing to take risks.
Express yourself in front of other people.
Don't be afraid of looking silly, speaking out, challenging other people.
These are big part of being a good presenter
is being active with your audience okay.
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