Create a Marketing Analysis Report using Google Spreadsheets

4.8
estrellas
12 calificaciones
ofrecido por
Coursera Project Network
En este Proyecto guiado gratis, tú:

Access Google spreadsheets and import a working file and learn basics such as data entry, formatting and calculation.

Organize large sums of data using data validation.

Create marketing analysis reports using pivot tables and generate graphs.

Demuestra esta experiencia práctica en una entrevista

Clock1 Hour
BeginnerIdeal para principiantes
CloudNo se necesita descarga
VideoVideo de pantalla dividida
Comment DotsInglés (English)
LaptopSolo escritorio

By the end of this project, you will create a marketing analysis report using Google sheets. You will be able to measure, manage and analyze marketing performance to maximize its effectiveness and optimize return on investment (ROI). Beyond the obvious sales and lead generation applications, marketing analysis can offer profound insights into customer preferences and trends, which can be further utilized for future marketing and business decisions. Throughout the project you will be able to acquire the basic Google Sheets skills that are needed to organize your data, create pivot tables and create charts to best showcase your analysis. Along the way, you will be applying and practicing the basic features of spreadsheets, as well as creating reports to use in your future presentations with your managers, resulting in major changes with the company by allocating the resources you have to obtain better results in your department. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Requerimientos

No technical prerequisites. This course is for beginners. Learner needs to have a google account.

Habilidades que desarrollarás

Market AnalysisGoogle SpreadsheetsMarketingCreate ReportsPivot Table

Aprende paso a paso

En un video que se reproduce en una pantalla dividida con tu área de trabajo, tu instructor te guiará en cada paso:

  1. Access Google spreadsheets and import a working file. 

  2. Apply the basics of data entry, formatting and calculation.

  3. Organize large sums of data using data validation to eliminate any duplicate cells or any misspelled cell items that will affect our final result.

  4. Build an analysis table using pivot tables.

  5. Create basic charts to better visualize your data. 

Cómo funcionan los proyectos guiados

Tu espacio de trabajo es un escritorio virtual directamente en tu navegador, no requiere descarga.

En un video de pantalla dividida, tu instructor te guía paso a paso

Preguntas Frecuentes

Preguntas Frecuentes

¿Tienes más preguntas? Visita el Centro de Ayuda al Alumno.