Create User Journey Maps with Loops in Miro

ofrecido por
Coursera Project Network
En este proyecto guiado, tú:

Visualize the User Experience and explore maps in Miro.

Understand the templates and tools available and install a sharable User Experience board in Miro.

Flesh out the project scenario in a User Journey map, add in a loyalty loop and consider additional opportunities in Miro.

Clock2 hours
IntermediateIntermedio
CloudNo se necesita descarga
VideoVideo de pantalla dividida
Comment DotsInglés (English)
LaptopSolo escritorio

By the end of this project, you will be able to build a user experience map to visualize a buying process and add in a loyalty loop to identify opportunities for iterative improvements in the user experience that reduce churn. To do this you will gain hands-on experience exercising empathy to accurately document the stages, actions, emotions, and thoughts of the user while assessing opportunities for continuous improvements that support customer loyalty in the Miro online visual collaboration platform for teamwork. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Habilidades que desarrollarás

  • Business Process Management
  • User Experience Design (UXD)
  • Marketing Strategy
  • Identifying Areas for Continuous Improvements
  • Customer Loyalty Marketing

Aprende paso a paso

En un video que se reproduce en una pantalla dividida con tu área de trabajo, tu instructor te guiará en cada paso:

  1. Review the value of user experience mapping, the fundamentals of User Interface (UI) design, and how both support the User Experience (UX).

  2. Identify components of User Experience maps with loops and consider the benefits of mapping loops.

  3. Frame the User Experience, identify the customer goal you will document in your project, and explore maps in Miro.

  4. Explore the templates and tools available and begin documenting the User Experience in Miro.

  5. Apply knowledge of the User Journey map, add in a loyalty loop, and mine opportunities to support the project scenario in Miro.

Cómo funcionan los proyectos guiados

Tu espacio de trabajo es un escritorio virtual directamente en tu navegador, no requiere descarga.

En un video de pantalla dividida, tu instructor te guía paso a paso

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