Create a Custom Marketing Analytics Dashboard in Data Studio

4.5
estrellas
17 calificaciones
ofrecido por
Coursera Project Network
En este Proyecto guiado gratuito, tú:

Learn to create an account on Google Data Studio

Understand how to connect different data sources to Google Data Studio

Understand how to build powerful data visualizations.

Demuestra esta experiencia práctica en una entrevista

Clock2 hours
IntermediateIntermedio
CloudNo se necesita descarga
VideoVideo de pantalla dividida
Comment DotsInglés (English)
LaptopSolo escritorio

Google Data Studio is a powerful tool that turns data into reports that easy decision-making tools that lead to better business outcomes. Google Data Studio is easy to use, free and works seamlessly with dozens of applications within and outside of the Google Marketing Suite. You can use Google Studio to connect and integrate data from 100’s of applications including Facebook, Constant Contact, Google Ads, and more. You do not need an advanced background in data, statistics, or graphic arts to create meaningful reports that tell data stories, improve understanding of complex situations, and allow users of all skill levels to analyze data. At the end of this project, you will learn how to create an account, how to navigate the platform, and will create a custom dashboard that will allow you to see the data you need to make business decisions. Together, we will explore the basics of business data and visualization and you will surprise yourself with how easy it is to understand and use data. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Requerimientos

A basic understanding of social media, general statistics and math terminology, and a familiarity with Google Suite functionality.

Habilidades que desarrollarás

  • Business Analytics
  • eCommerce Marketing
  • Marketing Analytics
  • working with stakeholders
  • Creating Dashboards

Aprende paso a paso

En un video que se reproduce en una pantalla dividida con tu área de trabajo, tu instructor te guiará en cada paso:

  1. Create an account in Google Data Studio

  2. Understand Google Studio Basics

  3. Connect a Data Source

  4. Analyze Your Data

  5. Create a Custom Marketing Dashboard

Cómo funcionan los proyectos guiados

Tu espacio de trabajo es un escritorio virtual directamente en tu navegador, no requiere descarga.

En un video de pantalla dividida, tu instructor te guía paso a paso

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