In this course, you will engage in developing and strengthening the functional component of your career brand. Acting as “your own Chief Executive Officer” (P. Drucker), you will learn how to use strategic management models and techniques for enhancing your skills portfolio. You will learn how to increase your human capital by developing and documenting high-demand marketable skills. After completing this course, you will be able to: - Implement business strategy and models and tools, such as benchmarking and SWOT analysis, for identifying and analyzing your competitive strengths and addressing competency gaps in a skill-based, competitive job selection context; - Understand evidence-based, data-driven skill assessment methodologies and techniques; - Select appropriate assessment tools and apply them for a thorough, accurate, evidence-based and data driven self-assessment of your transferable skills; - Create your critical competency profile ("The Self-Assessment Grid for Evaluation, or SAGE") and use it as an effective instrument for an objective, 360 degree self-assessment of your competitive strengths and competency gaps; - Create and use an effective instrument for organizing, directing and monitoring your skill-building activities (“The Skill-Building Dashboard, or Skill-Builder”); - Develop an effective tool (“The T-Portfolio”) for gathering and organizing samples of standards, best practices, assessment instruments and techniques in your chosen field; - Effectively organize your self-management information system to systematically collect and analyze job-related data, evaluate and assess required competencies and skills, develop and implement plans for self-improvement, and monitor your progress; - Develop and implement a realistic performance metric for your career development activities ("Your Present Job Market Value"); - Engage in self-coaching to support active self-development.
Este curso forma parte de Programa Especializado - Career Brand Management
Career Brand Development and Self-Coaching
ofrecido por
- Entrepreneurs
- HR Specialists
- Consultants
- Financial Analysts
- Data Analysts
Programa - Qué aprenderás en este curso
Harnessing the Power of Personal Analytics for Career Branding
Welcome to the course! The introductory module takes you through all stages of developing and strengthening the functional component of your career brand. In this week, you will learn how to use strategic management models and techniques for enhancing your skills portfolio. You will also engage in creating an effective instrument for organizing, directing, and monitoring your skill-building activities (“The Skill-Building Dashboard, or Skill-Builder”). You’ll continue exercising in Career Development Lab and learn how to develop an effective tool (“The T-Portfolio”) for gathering and organizing samples of standards, best practices, assessment instruments and techniques in your chosen field. Your instructors for this week are Amy Giaculli and Val Chukhlomin.
Understanding Assessment
Research shows that job candidates often overestimate their preparedness for a desired position. Week 2 focuses on evidence-based, data-driven skill assessment methodologies and techniques from the perspective of experts in the field. We will specifically focus on common tools and techniques experts use to evaluate competencies such as rubrics, frameworks, standards, and benchmarks. Your instructor for this week is Michele Forte, CDL facilitators are Amy Giaculli and Val Chukhlomin.
Mastering Self-Assessment
You will learn how to select appropriate assessment tools and apply them for a thorough, accurate, evidence-based and data driven self-assessment of your transferable skills. You will learn how to increase your marketability by getting familiar with the use of these tools and by developing and documenting high-demand skills. Your instructors for this week are Amy Giaculli, Val Chukhlomin, and Kymn Rutigliano.
Putting Self-Coaching to Work
You will create your critical competency profile ("The Self-Assessment Grid for Evaluation, or SAGE") and use it as an effective instrument for an objective, 360 degree self-assessment of your competitive strengths and competency gaps. You will also develop and implement a realistic performance metric for your career development activities ("Your Present Job Market Value"). You will learn how to engage in self-coaching to support active self-development. You instructors for this week is John Beckem, CDL facilitators are Amy Giaculli and Val Chukhlomin.
Instructores
Dr. Valeri Chukhlomin
Professor
Dr. Michele Forte
Assistant Professor, SUNY Empire State College
Dr. Kymn Harvin Rutigliano
Assistant Professor
Dr. John M. Beckem II
Assistant Professor of Finance and Management Studies
Dr. Tonka Jokelova
Coordinator of Curriculum and Instructional Design
Amy Giaculli
Assessment SpecialistAcerca de Universidad Estatal de Nueva York
Acerca de Programa especializado Career Brand Management
Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
¿Cuál es la política de reembolsos?
¿Hay ayuda económica disponible?
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