Acerca de este Curso
4.6
540 calificaciones
152 revisiones
100 % en línea

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Horas para completar

Aprox. 10 horas para completar

Sugerido: 4 weeks of study, 2-3 hours/week...
Idiomas disponibles

Inglés (English)

Subtítulos: Inglés (English), Francés (French)

Habilidades que obtendrás

Digital StrategyBusiness ModelInnovationEntrepreneurship
100 % en línea

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Horas para completar

Aprox. 10 horas para completar

Sugerido: 4 weeks of study, 2-3 hours/week...
Idiomas disponibles

Inglés (English)

Subtítulos: Inglés (English), Francés (French)

Programa - Qué aprenderás en este curso

Semana
1
Horas para completar
4 horas para completar

Why Digital Changes Everything

Many people have yet to realize just how rapid and profound the current digital revolution is, or how quickly it’s breaking down old institutions. Yes, we’re always hearing about Google, Uber, and all those “pirate entrepreneurs.” Yes, we know technology has something to do with it. But the future is approaching even more quickly that we think. Right now, all the pieces are in place to completely change the face of products, technologies, organizations, and entrepreneurship over the next few years. This module will tell you how and why....
Reading
5 videos (Total 23 minutos), 12 readings, 4 quizzes
Video5 videos
How to harness the power of digital disruption?6m
Why the pace of technological change is faster than ever?5m
Why digital opens up so many great opportunities for entrepreneurship?4m
How open digital innovation can unlock new growth?5m
Reading12 lecturas
Let's break the ice!10m
Learning outcomes10m
Professors are there, but you don't see us!10m
Make the most of this MOOC (assessment, quizz, forums,...)10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Quiz4 ejercicios de práctica
Digital disruption16m
The pace of digital technological change16m
The new entrepreneurial context14m
Digital open innovation12m
Semana
2
Horas para completar
3 horas para completar

Creating Value in a Digital World

Once upon a time, the rules of the game were simple. People worked away in their offices to develop and sell products or services, and shared the margin between price and cost. But now this product-based way of competing is all but gone – wiped out by the new principles of value creation. Going digital means playing by new rules, powered by network effects and system goods, that radically changed the fundamentals of business. Now, people create value outside their offices by connecting in third places, and the best way to turn a profit can be to give your products away, or share your knowledge, for free. Across the board, old-style value chains are being completely disrupted by new business ecosystems....
Reading
4 videos (Total 24 minutos), 8 readings, 4 quizzes
Video4 videos
How digital architectures are opening new business horizons?7m
Why physical spaces are even more crucial in the virtual world?5m
How to make a profit from free or no-margin products and knowledge sharing?6m
Reading8 lecturas
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Quiz4 ejercicios de práctica
Externalities12m
Connecting products and businesses16m
Digital third places16m
Digital business models16m
Semana
3
Horas para completar
2 horas para completar

Thinking and acting differently

Going digital is a bit like emigrating to another country. To succeed digitally, people and firms need to adopt a whole new mindset. Entrepreneurs should forget about building the perfect business plan, and instead put the focus on “trial and learn” processes. And companies should forget about long-term strategy, protecting their IP, product planning, and entry barriers, and concentrate on running instead of defending. This is true in every area from strategic decision-making through to getting the most from the assets that firms own, control, or use – knowledge assets in particular....
Reading
3 videos (Total 17 minutos), 6 readings, 3 quizzes
Video3 videos
How successful digital entrepreneurs make the most of what they’ve got?5m
How digital has changed the meaning of property and piracy?5m
Reading6 lecturas
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Quiz3 ejercicios de práctica
Strategy in the digital era14m
Effectuation in a digital world18m
Property in the digital world12m
Semana
4
Horas para completar
3 horas para completar

Entrepreneurship in a Digital World

We usually think of the entrepreneur’s challenge as coming up with a “great idea.” But the new digital world doesn’t work on belief alone. Promises, and ideas’ potential, must be based on tangible facts. That’s why execution is so much more important than ideas. This module looks at the new context for entrepreneurs and the skills they need to succeed, including the supreme importance of execution, the key things every successful startup must do, and the essential skill of pitching ideas. ...
Reading
4 videos (Total 19 minutos), 9 readings, 4 quizzes
Video4 videos
Why execution, not ideas, is the key to digital success?4m
What seed funds see when they look at a digital business?4m
Why pitching is a must-have skill for digital entrepreneurs?5m
Reading9 lecturas
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Tell us what you think10m
Quiz4 ejercicios de práctica
The key factors of success for startups18m
The entrepreneurial epiphany16m
The new rationality of seed funds18m
The art of pitching18m

Instructores

Avatar

Rémi Maniak

Associate Professor
Management Science
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Thomas Houy

Associate Professor
Management Science
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Laurent Gille

Professor
Economics
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Valérie Fernandez

Professor
Management Science

Acerca de Institut Mines-Télécom

Institut Mines-Télécom is a public institution dedicated to higher education, research and innovation in engineering and digital technologies. Always attentive to the economic world, IMT combines strong academic legitimacy, close corporate relations. It focuses on key transformations in Digital Technologies, Production, Energy and Ecology and trains the engineers, managers and PhDs who will be tomorrow’s players in these key changes of the 21st century. Its activities are conducted in Mines and Télécom graduate schools under the aegis of the Minister for Industry and Electronic Communication, one subsidiary school and three strategic partners. The IMT’s schools rank among the leading graduate schools in France....

Preguntas Frecuentes

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