Interests of the average Facebook User

ofrecido por
Coursera Project Network
En este proyecto guiado, tú:

Create a Facebook Business Account.

 Build an Interests Persona in Google Slides.

Clock2 hours
IntermediateIntermedio
CloudNo se necesita descarga
VideoVideo de pantalla dividida
Comment DotsInglés (English)
LaptopSolo escritorio

After completing this guided project, no matter if you are launching a new brand or want to optimize the social media strategy for an existing brand, you will be able to better understand and reach your Facebook target audience. The goal of this project is to get to know and understand the interests of the average Facebook user. By achieving this goal, it will be possible to create a promising marketing strategy and to reach your target audience on Facebook. The objective of social media marketing is to find creative ways to attract the attention of users for its products and services, many times on a lean marketing budget. Today, you will first create a Facebook Business Page Account. We will then use Google Slides to create a Persona Slide , which will serve you as a template for future Facebook target group analysis . Later, I will introduce you to Facebook Insights. Facebook Insights is one of the most powerful Facebook marketing analytics tools available. When you dive into your Facebook Insights, you’ll receive a wealth of data to help you understand more about your Facebook Page and your target audience.

Habilidades que desarrollarás

  • Social Media Marketing
  • Social Media
  • Marketing Strategy
  • Social Media Platforms

Aprende paso a paso

En un video que se reproduce en una pantalla dividida con tu área de trabajo, tu instructor te guiará en cada paso:

  1. Create a Facebook Business Account.

  2. Discover Facebook Insights and obtain information about your target group.

  3. Use Facebook Insights to discover interests of the average Facebook User.

  4. Build an Interests Persona in Google Slides.

  5. Create a Facebook Group.

Cómo funcionan los proyectos guiados

Tu espacio de trabajo es un escritorio virtual directamente en tu navegador, no requiere descarga.

En un video de pantalla dividida, tu instructor te guía paso a paso

Preguntas Frecuentes

Preguntas Frecuentes

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